#United States #Louisville #Aperitivo #Cocktail #Marie Brizard

A New Season of Spritz with Marie Brizard

Celebrating a Legacy
For almost three centuries, Marie Brizard has been synonymous with French craftsmanship in the world of liqueurs. This year, they take a bold step by launching the Marie Brizard Aperitivo in the U.S. market, just in time for the vibrant autumn season. Designed to elevate the classic spritz beyond the summer months, this new offering embodies spirited innovation while incorporating time-honored flavors that make it a versatile addition to any gathering.

Award-Winning Flavor Profile
The newly unveiled aperitivo has already received a prestigious Double Gold medal at the 2025 San Francisco World Spirits Competition, a testament to its delicious and robust flavor profile. It's characterized by lively citrus notes, herbal undertones, and a harmonious balance of sweetness and light bitterness. Crafted from an impressive selection of over 30 botanicals, including wormwood, bay leaves, basil, thyme, and citrus, the drink is also complemented by rich notes of cherry and apple distillates, delivering a drink that is as complex as it is approachable.

Beyond Summer
Traditionally associated with warm temperatures, the spritz is reinvented by the Marie Brizard Aperitivo, making it a perfect companion for the cooler months ahead. Its refreshing flavor elevates autumn dinners and holiday gatherings alike. Picture this: a cozy evening with friends, where a well-crafted Aperitivo becomes the centerpiece of festive toasts and celebration.

Inspiring Seasonal Cocktails
To kickstart this delightful cocktail journey, Marie Brizard has formulated the Apple Cider Spritz. This innovative twist on the classic spritz marries warming apple cider with the bright, citrusy attributes of Marie Brizard Aperitivo. Here’s how to craft this autumn-inspired drink:

• - Ingredients:

- 2 oz. Marie Brizard Aperitivo
- 2 oz. Fresh apple cider
- 1 oz. Prosecco
- 1 oz. Club soda
- 2 dashes Angostura bitters (optional)
- Apple slice and cinnamon stick (for garnish)

• - Method:

1. Fill a glass with ice.
2. Add the Marie Brizard Aperitivo, fresh apple cider, Prosecco, and club soda.
3. For added dimension, include the bitters if you’d like.
4. Garnish with an apple slice and a cinnamon stick to evoke the warmth of fall.

Accessibility for All Celebrations
Jason Schladenhauffen, CEO of 375 Park Avenue Spirits, mentions, "The spritz has become a symbol of celebration, and with Marie Brizard Aperitivo, we want to extend that celebration to every season." With its vibrant notes and refined herbal finish, this aperitivo offers a refreshing alternative that shines just as brightly during the colder months as it does in summer. With a retail price point of $19.99, it’s set to become a staple in homes across the nation.

Heritage Meets Modernity
Founded in 1755 by Marie Brizard, the house has maintained a solid commitment to both tradition and innovation, using time-honored methods while embracing modern flavor trends. As one of the oldest French brands still operating, Marie Brizard continues to reflect the artistry and rich history of French liqueur production.

Conclusion
Marie Brizard Aperitivo isn't merely a seasonal beverage; it encapsulates a celebration of flavor and tradition, ready to accompany gatherings all year round. From cozy autumn afternoons to festive holiday nights, indulge in the historical depth and contemporary vibrancy of this exciting new offering. Whether enjoyed straight, on the rocks, or mixed into seasonal cocktails, it promises to elevate every moment.

For more information, visit mariebrizard.com.