TORIHADA Launches TikTok Live Commerce Support Services for Creators

TORIHADA Introduces TikTok Live Commerce Services

In a groundbreaking move within the realm of digital marketing, TORIHADA, a creator-focused company based in Shibuya, Tokyo, is set to launch support services for TikTok live commerce starting in April 2025. This initiative aims to empower businesses to promote and sell their products in real-time on TikTok—one of the leading video platforms today.

As video consumption on social media accelerates, the demand for engaging shopping experiences through live streaming continues to grow. TORIHADA recognizes this trend and aims to harness its extensive Key Opinion Leader (KOL) network and affiliate marketing strategies to create effective connections between creators and their audiences. By doing so, the company intends to enhance the buying experience through genuine engagement and immediacy that live commerce can offer.

Service Overview

TORIHADA’s new service comprises three core solutions designed to assist businesses in effectively marketing their products on TikTok:

1. KOL Collaboration and Live Commerce Streaming
TORIHADA manages over 9,000 KOLs and influencers who will provide engaging content in the form of short videos and live streams. By showcasing products through authentic storytelling and real-life demonstrations, these creators will help boost viewers' purchase intentions.

2. Affiliate Network Promotion with CAN
Utilizing its proprietary affiliate network, CAN (Creator Affiliate Network), TORIHADA offers a robust mechanism for KOL promotional content. This performance-based model ensures that businesses can implement cost-effective marketing strategies with tangible return on investment.

3. Live Commerce from Official Corporate Accounts
Businesses will receive comprehensive support in planning, executing, and analyzing their own live commerce initiatives on TikTok. This includes creative event planning, live streaming assistance, and detailed data analysis to ensure optimal engagement. Moreover, the service extends to helping brands in posting short videos that align with their marketing objectives.

Contact Information

Businesses interested in learning more about the TikTok live commerce support services can reach out for inquiries through the following link: Contact TORIHADA.

About TORIHADA

TORIHADA is committed to driving the creator economy forward. Founded in Shibuya, Tokyo and led by President Eiki Wakai, the company operates the interactive fan-creator platform FANME, fostering connections between creators and their audiences. They also provide marketers with effective short video marketing strategies utilizing their creator database, Pythagoras.

TORIHADA’s subsidiary, PPP STUDIO, supports creators active in the short video landscape, helping launch their brands and facilitating advertising collaborations. With more than 1,500 creators in its network, TORIHADA boasts an impressive total follower count exceeding 330 million across various social platforms.

Additional Resources

As TORIHADA prepares to launch this innovative service, businesses are encouraged to leverage the power of live commerce on TikTok to enhance their visibility and connect directly with their target audiences.