Major League Volleyball Sees Record Growth in All-Star Match Viewership

Orlando, Fla. — April 2, 2026 – Major League Volleyball (MLV), the preeminent professional volleyball league in the United States, has announced a significant surge in national viewership for its second annual All-Star Match, showcasing the sport's expanding footprint and ongoing momentum.

The 2026 AdventHealth MLV All-Star Match, which aired on CBS on Saturday, March 28, averaged 562,000 viewers, marking a 36% increase from the previous year. The event reached a peak viewership of 672,000, a notable jump of 227,000 compared to last season’s debut All-Star Match, indicating a burgeoning national interest in women’s professional volleyball.

Held at the Addition Financial Arena in Orlando, the match featured Team Meske triumphing over Team Launiere in a thrilling three-set showdown (24–25, 25–19, 25–22), providing an electrifying display that engaged spectators both in the arena and nationwide. The MLV broadcast introduced enhanced real-time statistics and graphics in collaboration with Bolt6, upping the sophistication and viewer experience of the telecast.

MLV Commissioner Jaime Weston stated, "In Orlando, fans witnessed the speed, power, and intensity that characterize this level of play. The All-Star Match underscored that we are indeed operating in the major leagues. The direct correlation between the elite talent on the court and the rising demand from a national audience is palpable. With the support from our broadcast partners and the electric atmosphere in a packed arena, the momentum behind our sport is undeniable and is building rapidly."

As the 2026 season intensifies, league teams are vying for a shot at the coveted $1 million prize awaiting the postseason champion. The upcoming Match For A Million, set for May 7-9 at the Comerica Center in Frisco, Texas, is poised to be the highlight of the frenzied championship weekend. Fan engagement is surging alongside visibility, as MLV continues to redefine possibilities for professional women's team sports across the United States.

For those interested in following the league’s developments, including team standings, broadcast information, and ticket purchases for the remaining matches, further details can be found at ProVolleyball.com or on social media @mlv.

About Major League Volleyball

Major League Volleyball, now entering its third season, stands as the longest-running professional volleyball league in the United States. The league aims to promote the sport through elite competition, commercial innovation, and cultural relevance, bringing together top athletes, forward-thinking leadership, and global aspirations. Aligned with USA Volleyball and dedicated to Olympic initiatives, MLV serves as a premier conduit from professional play to the global stage. More information is available at ProVolleyball.com.