Scopely Expands Portfolio by Acquiring Majority Stake in Hit Mobile Game Pixel Flow!

Scopely Acquires Majority Stake in Pixel Flow!



In a significant move within the gaming industry, Scopely announced its latest acquisition of a majority stake in the mobile game Pixel Flow!, developed by a talented team based in Istanbul. Launched just a few months ago, this innovative puzzle game has quickly attracted a vast audience, surpassing 10 million players globally and becoming a top-20 grossing mobile game in the United States.

Founded by Kübra Gündoğan and Emre Çelik, the studio behind Pixel Flow! has made waves by introducing a new gaming mechanic that combines accessibility with deep strategic gameplay. This hybrid casual experience has not only resonated with players but has set itself apart in a market often dominated by iteration rather than true innovation.

Tim O'Brien, Scopely's Chief Revenue Officer, expressed his excitement about the acquisition: _"Pixel Flow! has shown remarkable growth and creativity in a short time. Our investment reinforces our commitment to partnering with talented teams that push the boundaries of gaming. We are thrilled to welcome the Pixel Flow! team into the Scopely ecosystem and look forward to supporting their future endeavors."_

A Phenomenal Success Story


The Pixel Flow! team, consisting of about 20 skilled game developers, has achieved tremendous success in a short time—a remarkable feat for any new studio. The game features both in-app purchases and advertising, demonstrating a hybrid monetization strategy that has been well-received by players. Additionally, the game's unique mechanics require not just quick reactions but also strategic planning, allowing for diverse gameplay experiences.

Kübra Gündoğan, the studio’s CEO, shared her enthusiasm about the partnership, stating, _"Pixel Flow! represents a new form of entertainment, and we are thrilled by the positive reception. Scopely’s faith in our innovative approach is incredibly validating. Their expertise in scaling games will allow us to continue maintaining our creative autonomy while benefiting from valuable insights."_

Building on Momentum


The partnership between Scopely and the Pixel Flow! team signals a promising future. By integrating their operations with Scopely, the Istanbul-based developers can lean on the significant experience of a company known for owning some of mobile gaming's biggest titles. This influencer portfolio expands Scopely's reach in the vibrant Turkish game development scene, known for delivering high-quality gaming talent.

In addition to this acquisition, Scopely has a remarkable history of growing its gaming empire, including recent expansions into beloved franchises such as Pokémon GO and successful titles like MONOPOLY GO!, which recently broke revenue records in the mobile gaming space.

The move to acquire Pixel Flow! also showcases Scopely’s determination to remain a leader in an ever-competitive gaming market. Specializing in merging creativity with proven monetization strategies, the company aims to offer players diverse experiences they cherish and return to time after time.

Looking Ahead


As the Pixel Flow! team continues to evolve its game offerings under Scopely's guidance, fans can anticipate even more innovative developments on the horizon. Kübra and Emre plan to maintain leadership from Istanbul, focusing on their original vision while expanding their creative reach. The partnership not only acknowledges the potential of Turkish game developers but also serves as an encouragement to other companies worldwide to recognize the significant impact of local talent.

This acquisition marks an exciting chapter in the ongoing narrative of gaming innovation, where creativity meets strategy, and players are offered new, engaging experiences that they want to share with friends and family.

Stay tuned as Scopely and the Pixel Flow! team lead the charge in revolutionizing the mobile gaming landscape, and watch for the next phase of this dynamic story!

Topics Entertainment & Media)

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