Okinawa Smart Inn
2026-06-01 08:34:14

Brand New Smile Smart Inn Okinawa Churaumi to Open in July 2026!

Exciting News: Smile Smart Inn Okinawa Churaumi Opening Soon



The hospitality landscape in Okinawa is set to change with the upcoming launch of the Smile Smart Inn Okinawa Churaumi, slated for a rebranding opening on July 1, 2026. Managed by Hospitality Operations Co., Ltd., a Tokyo-based company, the new hotel will be situated in Motobu Town, just minutes away from the renowned Okinawa Churaumi Aquarium. This will mark the third location in the Smile Smart Inn brand, following establishments in Hakata and Naha Kume.

Prime Location Near Popular Attractions


Nestled in the northern region of Okinawa, the hotel's strategic position provides easy access to several popular destinations. Just a short 4-minute drive gets guests to the enchanting Okinawa Churaumi Aquarium, while nearby attractions like Ocean Expo Park and Emerald Beach await exploration. For those looking to indulge in local cuisine, the Okinawa Hanasaki Market offers an array of dining and shopping experiences. It's worth noting that the hotel can be reached from Naha Airport in approximately 1 hour and 40 minutes via the Okinawa Expressway, making rental car access both convenient and efficient.

Inviting and Spacious Accommodations


The Smile Smart Inn Okinawa Churaumi will feature a total of 25 guest rooms, designed to cater to a variety of traveling needs—from solo travelers to large families. Guests can choose from a selection of four distinct room types including:
  • - Top Floor: Ocean-view rooms with stunning vistas
  • - Grand Floor: Rooms equipped with terraces for a tropical experience
  • - Standard Floor: Spacious and comfortable settings
  • - Twin Rooms: Ideal for companions traveling together

The hotel emphasizes comfort with its roomy guest accommodations, offering up to 53 square meters for each room. These spaces can welcome up to seven guests, making it perfect for families or groups. Furthermore, every room comes with a fully equipped kitchen, which includes:
  • - Refrigerator
  • - IH cooking heater
  • - Microwave
  • - Rice cooker
  • - Cooking utensils and dishware

In addition to kitchen facilities, guests will benefit from washing machines and dryers, ideal for long stays. Rooms accommodating larger groups are also outfitted with multiple bathrooms, ensuring convenience and privacy during the stay. Children are welcome, with traditional Japanese-style rooms available, providing a relaxing environment to unwind while enjoying the natural beauty of northern Okinawa.

Advanced Touchless Services for Seamless Stays


As part of its unique offering, the Smile Smart Inn will utilize touchless services for a smooth lodging experience. Guests can take advantage of self-check-in and check-out systems, which help reduce wait times and enhance convenience. With the implementation of a specialized terminal at the reception for using QR codes and confirming lodging details, the process becomes quick and easy. Moreover, all payments will be handled online, eliminating the need for in-house transactions and ensuring a more efficient way for guests to unwind and enjoy their stay without delays.

Overview of the Hotel


  • - Name: Smile Smart Inn Okinawa Churaumi
  • - Location: 46-1 Yamakawa, Motobu Town, Okinawa 905-0205
  • - Accessibility: About 1 hour and 40 minutes by car from Naha Airport (Expressway)
  • - Parking: Free parking available for 35 vehicles (including space for three large buses)
  • - Room Count: Total 25 rooms (All non-smoking)
  • - Room Types:
- Top Floor: 5 rooms (Ocean view)
- Grand Floor: 4 rooms (With terrace)
- Standard Floor: 14 rooms
- Twin Rooms: 2 rooms
  • - Facilities: Vending machines, Wi-Fi internet connectivity, TV, and more
  • - Check-In/Out: 15:00 / 10:00
  • - Building Structure: Reinforced concrete, 5 stories high
  • - Total Floor Space: 1,594.52 square meters
  • - Opening Date: July 1, 2026
  • - Official Website: Smile Smart Inn

About Hospitality Operations Co., Ltd.


Founded in July 22, 2005, Hospitality Operations Co., Ltd. specializes in various hospitality services including hotels, inns, glamping, ski resorts, and childcare facilities. Learn more at Hospitality Operations.

The Smile Smart Inn Okinawa Churaumi promises not only a place to stay but an immersive experience that captures the beauty of Okinawa, paired with modern conveniences for an unforgettable vacation.


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Topics Travel)

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