#Japan #Tokyo #Sukiya #Satomi Ishihara #Beef Sukiyaki

Sukiya's New TV Commercial

On November 28, Sukiya, a popular beef bowl chain in Japan, will launch its latest TV commercial titled "Sukina Jikan" (Favorite Time), featuring actress Satomi Ishihara. The ad captures the essence of winter comfort food, showcasing the Beef Sukiyaki Set, which has been available since October 28. With the temperatures dropping, this dish promises warmth and satisfaction.

The Joy of Hot Pot

In the commercial, viewers are transported to a cozy kitchen on a cold winter's night. Satomi Ishihara is seen entering Sukiya, her face lighting up as she orders the Beef Sukiyaki Set. The pan has an enticing simmer, filled with tender beef, fresh vegetables, and udon, all stewing together under a specially crafted broth.
As the sound of bubbling fills the air, Ishihara takes her first bite, dipping the succulent beef into a bowl of beaten egg. Her joy is palpable, as she relishes each mouthful of rich flavors, emphasizing the warmth and comfort of enjoying a hot pot meal on a chilly evening.

The Beef Sukiyaki Set combines quality beef that's infused with a unique sauce, a variety of fresh vegetables, and udon, providing a balanced meal that meets half of the daily recommended vegetable intake, as defined by Japan's health guidelines. The dish is available for 930 yen (including tax) and comes with an egg that can be enjoyed either separately or mixed into the pot for an extra flavor enriching experience.

Engaging with Fans

To celebrate the launch of this new commercial, Sukiya is also running a promotional campaign on their official X (Twitter) account. Participating is simple: follow the Sukiya account and repost the campaign post for a chance to win one of 50 gift vouchers worth 1,000 yen each. This exciting offer starts from the time the commercial premieres on November 28 and runs until December 2.

A Seasonal Delight

The Beef Sukiyaki Set is not just about the flavors and the experience; it's about creating moments of happiness during the winter. The commercial invites viewers to remember the joy of sharing good food with loved ones during the holidays, making it more than just a meal. Its availability for both dine-in and takeout means that no one has to miss out on enjoying this delicious dish, no matter where they are.

The warmth and comfort of Sukiya's Beef Sukiyaki Set captured in Ishihara's expressions resonate well with anyone looking for a satisfying meal during the colder months. The combination of high-quality ingredients and the personal touch of serving and engaging with friends or family enhances the experience.

For more information, check out the special features page on Sukiya's website, showcasing the commercial and all the delicious offerings this winter season. The official video can also be viewed on their YouTube channel, providing a sneak peek into the delightful atmosphere Sukiya aims to create in their restaurants.

As we move forward into this chilly season, let’s embrace the flavors of Sukiya’s Beef Sukiyaki Set, a dish that serves not only hunger but also the heart. Feel free to visit a nearby Sukiya and experience it for yourself!