Strengthening Sales Foundations: Marble Inc. and HotProfile
Marble Inc., an independent systems integrator established in 1971, is actively enhancing its organizational sales framework through the utilization of HotProfile, a cloud-based business card management and sales support tool by Hammock Inc. With an impressive workforce of approximately 8,700 spread across 54 locations in Japan, Marble Inc. has been involved in developing IT solutions across various sectors, including manufacturing, logistics, finance, and social infrastructure. The company aims to leverage advanced technologies such as AI and IoT to contribute to society through IT innovation.
Background for Implementing HotProfile
In October 2024, Marble Inc. is set to unify its operational structure by merging with 13 group companies, which includes Tokyo Computer Services Co. Ltd. This transformative step emphasizes the need for effective information management as the company expands its operations. Previously, the company was reliant on individual sales representatives to handle client relationships, which often resulted in difficulties in sharing and analyzing sales information within the organization. The lack of centralized information management created challenges, especially in managing large accounts where collaborative efforts are essential. Consequently, Marble Inc. recognized the urgent need for a system that would allow for centralized management of customer information and visibility of all customer interactions.
Reasons for Selecting HotProfile
Marble Inc. identified several reasons for choosing HotProfile as their new sales support tool:
High Usability: The tool was well-received during trials conducted by team members, showcasing its user-friendly interface.
Cost-Effectiveness: While HotProfile comes equipped with crucial functionalities, it balances functionality and pricing exceptionally well.
Flexible Customization: The software can be tailored to meet evolving business needs, offering the adaptability required for ongoing operational expansion.
Benefits After Implementing HotProfile
Following its integration into the company, HotProfile has significantly transformed Marble Inc.'s internal information infrastructure. Here are some of the key outcomes:
Increased Transparency: The ability to visualize networks and historical sales interactions across different locations and departments has improved the transparency of sales activities.
Enhanced Collaboration: Leveraging these networks for sales approaches has facilitated the creation of new business opportunities.
Streamlined Operations: Standardizing customer interactions and managing project phases has led to an overall strengthening of the company’s sales efforts.
Comments from Marble Inc.
Masayuki Ando, Executive Officer and Sales Division Head at Marble Inc., shared insights on the company’s mission. "We strive to create an engaging environment for our employees while delivering value through improved IT infrastructure and operational efficiency. Strengthening our sales capabilities is essential for us to fulfill our mission of creating a brighter future in the information society. The ability of our sales teams to address customer challenges not only contributes to client success but also fosters employee growth, thereby supporting our company's overall progress. We view HotProfile not merely as a sales tool but as an integral foundation for our business growth and will capitalize on it to make a positive impact on our employees, clients, and society at large."
Conclusion
Marble Inc.'s journey towards embracing technology and streamlining its sales processes has paved the way for sustainable growth and enhanced productivity. With the robust functionality of HotProfile, Marble Inc. is poised to navigate the future with greater efficiency and effectiveness, solidifying its position as a leader in the integration of innovative IT solutions. For further details, explore more about Marble Inc.
here and HotProfile
here.