Celebrating 50 Years of Flavor: Roscoe's Festival Unites Community and Culture

Roscoe's 50th Anniversary Celebration: A Day of Flavor, Music, and Community

On October 11, 2025, Roscoe’s House of Chicken N’ Waffles celebrated a remarkable milestone, celebrating 50 years of flavor and community with a sold-out festival aptly named "Thank You, LA." This iconic event took place at the picturesque Shoreline Waterfront Park in Long Beach, attracting over 7,000 attendees, ranging from families to cultural influencers, all eager to partake in a full day of music, delicious food, and shared legacy.

The festival was not just a celebration of food; it was a heartfelt expression of gratitude towards the city of Los Angeles, which has been integral to Roscoe's success for five decades. Among the many highlights, festival-goers enjoyed star-studded performances hosted by comedian Scruncho, featuring talented artists such as Kayla Brianna, Stefan Benz, Dalby, and the celebrated Sainted Trap Choir. This diverse lineup brought an exhilarating mix of musical styles, resonating with the festival's inclusive spirit.

Honoring the Legacy

In honor of its 50th anniversary, Roscoe's introduced the Golden Waffle Award, designed to recognize the contributions of notable personalities who have supported the brand over the years. Honorees included icons like Arsenio Hall, Snoop Dogg, and Whoopi Goldberg, all of whom played pivotal roles in elevating the Roscoe's name in cultural dialogue and public consciousness.

Herb Hudson, the founder of Roscoe's, expressed the sentiment behind the celebration perfectly: "This moment isn't just about chicken and waffles—it's about love, loyalty, and the city that lifted us up. For 50 years, Los Angeles has shown up for us. This festival was our way of showing up for LA."

A Community Block Party

The festival atmosphere was infused with a genuine community spirit, facilitated by partnerships with local businesses such as Marathon Burger, Randy's Donuts, and Big Easy Soul Kitchen. These sponsors helped create an authentically enjoyable block-party experience reminiscent of the vibrant community Roscoe's has fostered since its inception in 1975.

Families enjoyed themselves in the Kid Zone, where they could engage with the LA Rams cheer squad and mascot, participating in various fun activities like games and cotton candy. The sense of community was palpable, as each stall and activity resonated with the essence of local culture and tradition.

Looking Ahead

As Roscoe's celebrates this significant anniversary, the brand is not resting on its laurels. Plans are afoot to expand further, with new locations set to open in areas such as Union Station in Downtown LA, San Diego, and Pasadena. This commitment to growth reaffirms Roscoe's status not just as a culinary destination but as a landmark of cultural significance in Los Angeles.

Serese Styles, the Executive Producer of the 50th Anniversary Celebration, highlighted the festival's significance: "This was history in the making. We wanted to honor our past, celebrate our city, and set the stage for what's next—the next 50 years of Roscoe's."

About Roscoe's House of Chicken N' Waffles

Since its founding by Herb Hudson in 1975, Roscoe's House of Chicken N' Waffles has become synonymous with soul food, famed for its unique pairing of crispy fried chicken and fluffy waffles. The brand continues to unite people through delicious food, underlining its importance as a cherished part of Los Angeles' rich culinary tapestry.

As the festivities marked a new chapter in Roscoe's storied history, fans and patrons left the event energized and eager for what is yet to come, especially with National Chicken and Waffles Day just around the corner on October 20, 2025. Through flavors that evoke nostalgia and evoke community bonding, Roscoe's remains committed to its mission of serving delicious meals that resonate deeply with the heart and soul of LA.

For more information, visit Roscoe's Thank You LA.