Insurance Appreciation Day
2025-11-21 09:44:25

Lifenet Insurance Celebrates Insurance Appreciation Day with Community Event

Lifenet Insurance's Community Engagement on Insurance Appreciation Day



On November 20, 2025, just a few days ahead of the Insurance Appreciation Day on November 23, Lifenet Insurance Co., Ltd. conducted its annual community greeting activity in the neighboring areas of Kojimachi, Hanzomon, and Yotsuya. This initiative reflects the company's commitment to being a "visible company," as stated in its guiding principles outlined in the "Lifenet Life Insurance Manifesto."

Established to provide insurance over the internet, Lifenet Insurance has always integrated community interaction into its corporate culture, especially during significant milestones such as its opening anniversary. For over 17 years, the management has continued this tradition, aiming to express heartfelt gratitude to the local community through a thoughtful gesture like distributing wet tissues.

This year marked the second occurrence of this event since the company's relocation of its headquarters from Hanzomon to Kojimachi in November 2024. Leading this initiative was President Junpei Yokozawa and CFO Kawasaki, both newly appointed in June 2025, who joined employees in greeting and serving the community. They appreciate the long-standing support from customers and stakeholders, which has allowed the company to thrive in the burgeoning insurance sector.

As part of its 17th anniversary celebrations, the company is excited to announce the forthcoming launch of several new insurance products in December 2025, including the new Term Cancer Insurance and both ladies and regular variants of the same product, as well as the Whole Life Cancer Insurance. These offerings are designed to enhance the lives of customers while aligning with Lifenet's commitment to providing clear, accessible, and affordable insurance solutions. The wet tissues distributed during the event prominently featured the logos of these upcoming products, blending practicality with promotional efforts.

Established on May 18, 2008, Lifenet aims to support each customer's individual life journey—a mission bolstered by a strategy of transparent management and user-focused insurance products. As the leading online insurance provider in Japan, the company utilizes digital technology to foster a trustworthy environment for nurturing future generations.

Future Goals
As Lifenet continues to evolve, it remains dedicated to being a company that feels familiar and accessible to its customers. By enhancing service convenience through the internet and maintaining active community involvement, Lifenet seeks to be a trusted leader in the insurance market. The successful transition from the Tokyo Growth Market to the Tokyo Prime Market signifies an important evolution of the company, attributing this achievement to the unwavering support from its customers and stakeholders.

For more information about Lifenet Insurance, visit Lifenet Insurance.


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Topics Consumer Products & Retail)

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