The Rustik Oven® Launches Artisan Sourdough Bagels: A Taste of Bread Without the Hassle

The Rustik Oven® Introduces Artisan Sourdough Bagels



Bread enthusiasts, rejoice! The Rustik Oven® has officially announced the nationwide launch of its new line of sourdough bagels. These artisan-style bagels aim to bring the joy and flavor of homemade bread to your kitchen without the time-consuming process of baking from scratch. Available in three exciting varieties—Sourdough, Hearty Grains & Seeds, and Lemon Blueberry—these bagels are designed to match the fast-paced lifestyle of today while delivering the flavor that consumers crave.

A Celebration of Artisan Bread


The Rustik Oven® is not just launching new products; it’s unveiling a campaign titled “The Bread You’d Make If You Made Bread.” This catchy tagline reflects a simple yet profound truth: everyone loves freshly baked bread, yet few have the time to create it themselves. The campaign's goal is to connect consumers with the experience of enjoying quality bread while simplifying the process.

Research shows that consumers are increasingly leaning towards sourdough as a preferred choice. According to a report by Puratos, 70% of people believe that sourdough significantly enhances the flavor of bread. This growing trend has led The Rustik Oven® to expand its offerings, making it easier for people to enjoy the distinctive taste associated with artisan bread.

The New Bagel Line-Up


The introduction of the sourdough bagels comes at a time when consumers demand convenience without sacrificing quality. Each variety of bagel is crafted to appeal to different tastes:
  • - Sourdough: A classic variety showcasing the unmistakable tang of sourdough, making it ideal for everything from simple spreads to gourmet breakfast sandwiches.
  • - Hearty Grains & Seeds: This variety incorporates a medley of grains and seeds, providing a robust flavor that complements morning routines.
  • - Lemon Blueberry: A refreshing and unexpected combo of vibrant lemon and sweet blueberry, perfect for those looking to add some zest to their breakfast.

Whether your preference leans towards creating loaded toasts or inventive sandwich combinations, The Rustik Oven® bagels are an ideal choice for any meal of the day. The goal is to shift from laboring over dough in the kitchen to enjoying quality time deciding what delicious toppings to add.

Quality You Can Taste


What sets The Rustik Oven® apart is not just the flavors but also the commitment to quality. Their sourdough bagels are made using a unique 12-hour fermentation process combined with slow-baking techniques. This ensures that every bite delivers the satisfying taste and chewy texture artisan bread lovers adore.

“The new artisan-style bagels and our campaign are our way of bringing great-tasting, high-quality bread to consumers looking for convenience,” said Mollie Crudden, Senior Director of Marketing for Artisan Portfolio at Bimbo Bakeries USA. With these new bagels, The Rustik Oven® provides an excellent solution for those busy days when time is short but enjoyment must still be high.

Availability and Further Information


The Rustik Oven® sourdough bagels are now available for purchase at major retailers such as Kroger and Walmart. Offered in convenient four-count packages that retail for a suggested price of $6.19, these bagels are positioned to become a staple in homes across the country. To explore the full product lineup and find out more about where to buy The Rustik Oven® products, consumers can visit their official website at therustikoven.com.

About The Rustik Oven®


The Rustik Oven® is a brand under Bimbo Bakeries USA, known for its leadership in the baking sector and commitment to innovation and quality. With an extensive portfolio of trusted brands and products, Bimbo Bakeries USA continues to shape the future of baking, ensuring consumers experience the best every time they reach for their products.

Embrace the convenience of delicious, artisan-style bagels with The Rustik Oven® and savor the moments that truly matter over a great meal.

Topics Consumer Products & Retail)

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