New Leadership at Cross Media HR Institute
Cross Media Group, headquartered in Shibuya, Tokyo, has made a significant step in advancing its vision for job matching with the appointment of Hiroyuki Kawamoto as the new director of the Cross Media HR Institute. His role comes alongside the relaunch of the website "Companies I Want to Work At" (https://good-companies.jp/), a platform dedicated to helping students and job seekers choose companies that align with their values.
Mission and Vision
The newly redesigned platform aims to guide users toward meaningful career decisions, enhancing the connection between companies and potential employees. The Cross Media HR Institute specializes in collecting and analyzing data related to organizational strategies, recruitment, and human capital, providing insights that translate into practical information. The three core missions of the institute are:
1. To gather and analyze the latest knowledge in HR and organizational management, sharing it as actionable information.
2. To create compelling content that accurately conveys the strengths of companies, thereby supporting recruitment and training strategies.
3. To foster an environment where job seekers can make informed career choices based on their personal values and aspirations.
The recent update to the platform aims to bring these missions to life by enhancing the content and user experience available on the site.
A Comprehensive Resource
"Companies I Want to Work At" transcends traditional company introduction sites. It offers a narrative that captures the social values and unique cultures of companies, emphasizing the importance of informed decision-making in the job search process. By portraying firms' values from an independent perspective, the site endeavors to illuminate the true essence of work and career possibilities.
The institute strives to create a space for equitable representation, where companies can showcase their initiatives and values while providing students with critical information to navigate their career paths. This mutual understanding will not only lead to personal and professional growth for both companies and employees but also contribute positively to society as a whole.
Introduction of New Director Hiroyuki Kawamoto
Hiroyuki Kawamoto, the newly appointed director, brings a wealth of experience from his involvement in recruitment and development strategies for over 600 companies. He views the process of job searching as a journey to discover the "one company meant for you". He stresses that while many students tend to favor companies based on their name recognition, they often overlook personal values that should guide their choices.
Kawamoto emphasizes, "There are countless fantastic companies in Japan that remain undiscovered by many job seekers. The job search is fundamentally a journey to encounter one’s fate. It’s essential to understand the stories behind companies, not only their names, as such comprehension forms the foundation for fruitful encounters."
Guided by this philosophy, a comprehensive redesign of the site's editorial policy and content structure has been executed. This redevelopment will serve dual purposes: it will provide students with the necessary tools for selecting companies inline with their values, while also offering companies a platform to communicate their recruitment strategies, human capital practices, and DEI efforts effectively.
Fostering Connections
The goal of the Cross Media HR Institute’s new platform is to visualize the efforts and backgrounds of companies through third-party editing, allowing students to internalize this information based on their own values. This reciprocal relationship is central to the vision of fostering deeper connections between employers and employees. By serving as a bridge between these two groups, the institute aims to enhance job matching and create a more impactful social dynamic.
Site Information
- - Site Name: Companies I Want to Work At
- - URL: Companies I Want to Work At
- - Managed by: Cross Media HR Institute (part of Cross Media Group)
- - Relaunch Date: February 5, 2026
About Hiroyuki Kawamoto
Hiroyuki Kawamoto is a notable figure in the realm of HR and recruitment. Born in Hiroshima in 1981, he completed his studies at Sophia University in 2005 after pursuing alternative educational paths. He has since worked at Link and Motivation Co., where he played a key role in recruitment strategy and organizational HR, providing consulting for numerous firms. In July 2010, he founded Seeds and Growth Co., serving as its representative director. His authorship includes significant works addressing modern recruitment paradigms and strategies.
For more information about Seeds and Growth Co., please visit
Seeds and Growth.