Famy Supports Animal Rescues
2025-08-13 01:55:57

Famy Launches Sustainable Support Initiative for Animal Rescuers Using Pet Food

Famy's New Initiative to Support Animal Rescues



Famy, a comprehensive pet brand developed by Folda Corporation, has embarked on a commendable new initiative aimed at enhancing the future for rescued dogs and cats. Based in Shibuya, Tokyo, Folda Corporation, led by President Naoki Kuboyama, has introduced a sustainable support mechanism for animal rescue organizations, utilizing their 'fullgood' product line. This innovative scheme represents a forward-thinking approach that transcends simple donations and fosters a mutually supportive relationship between Famy and the rescue organizations they assist.

Background of the Initiative



Famy has a strong history of connecting with various animal rescue organizations nationwide, directly listening to the voices of those who dedicate their time to animal welfare. Many of these organizations rely heavily on volunteers and donations to sustain their operations, making the procurement of stable funding a significant hurdle. The financial burdens associated with the care of rescued animals—such as food, medical expenses, facility upkeep, and neutering/spaying procedures—can stretch their limited resources thin, leaving many without a reliable way to meet these crucial costs.

In response to these pressing challenges, Famy has developed a scheme designed to create a continuous cycle of support through product engagement. The specifics of this funding model are both innovative and impactful:

1. Famy provides their 'fullgood Air-Dried Jerky' pet treats free of charge to participating rescue organizations.
2. The organizations can then utilize these treats for fundraising at adoption events or sell them in their facilities to generate revenue.
3. Fundraised money supports essential expenses such as food, veterinary care, and maintaining operational facilities.

The 'fullgood Air-Dried Jerky' treats are made with human-grade ingredients, devoid of any additives like artificial flavors, colors, or preservatives. This ensures that they are not only healthy for pets but also appealing for sales at events. Their compact packaging makes them easy to handle and sell, promoting their uptake as a viable fundraising option.

One organization already benefiting from this scheme is 'PIPS' in Okinawa, which has reported significant success from the sale proceeds directed toward their ongoing rescue efforts.

Famy's Vision for the Future



Famy aspires to be a steadfast partner to animal rescue organizations, embodying the role of both supporter and co-creator of a sustainable operational model. Their focus is on long-term support rather than transient contributions, aiming to foster an environment where on-ground activities can thrive without disruption.

Famy invites additional rescue organizations that share a vision of collaborative support to get in touch via their contact form on their website. In doing so, they hope to strengthen networks that work towards a kinder society where no dog or cat is abandoned.

For further details about Famy and their initiatives, visit Famy Official Site.

About Folda Corporation


Folda Corporation was established in 2006 and is headquartered in Shibuya, Tokyo. As a venture manufacturer, their commitment to quality and care extends to their product offerings, benefiting both pets and the community.

Company Overview
  • - Name: Folda Corporation
  • - CEO: Naoki Kuboyama
  • - Location: Shibuya 3-10-15, Kawanabuilding 5F, Tokyo
  • - Established: 2006
  • - Capital: ¥50 million (including capital reserves)
  • - Number of Employees (as of August 2025): 24
  • - Corporate Website: Folda Corp
  • - Famy Brand Site: Famy


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Topics Consumer Products & Retail)

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