Kolmar Korea Unveils Strategic Vision for K-Beauty on Amazon Beauty in Seoul

Kolmar Korea's Roadmap to K-Beauty Success at Amazon Beauty Event

In a landmark partnership, Kolmar Korea has officially become the exclusive manufacturing partner for the Amazon Beauty event in Seoul 2025, a pivotal gathering that attracted over 3,000 participants both online and in person. The event, which took place on September 19 at the COEX Grand Ballroom, brought together a diverse range of stakeholders from the cosmetics industry, including brand representatives, distributors, influencers, and key investors.

Vice Chairman Sang-Hyun Yoon of Kolmar Group delivered a keynote address during the event's “Global Vision” segment, emphasizing the essential role of innovative product development in achieving worldwide success for K-Beauty. He noted, "If companies do not evolve, they will inevitably fall behind. Relentless efforts and continuous innovation are crucial for building a successful brand." Yoon further elaborated that the discerning nature of Korean consumers has significantly influenced the global competitiveness of K-Beauty, as the ability to create groundbreaking products hinges upon a deep understanding of customer needs.

The event featured a prominent exhibition booth by Kolmar Korea, showcasing an array of solutions across skincare, cosmetics, personal care, and sun care products. Attendees had the opportunity to participate in targeted consultation sessions aimed at fostering partnerships that extend beyond mere one-off transactions, focusing instead on sustainable growth opportunities. Emerging entrepreneurs engaged in in-depth discussions about turning their ideas into viable business projects, underscoring the event's comprehensive approach to industry engagement.

A spokesperson from Kolmar Korea expressed, "This event reaffirmed the crucial role of ODM companies in supporting the sustainable growth of K-Beauty. We will continue to actively promote the global expansion of our clients through strategic partnerships with Amazon, thus bolstering the overall competitiveness of the K-Beauty sector."

Kolmar Korea has been in partnership with Amazon since June 2024, when both companies collaborated on the inaugural K-Beauty Conference. Their ongoing cooperation is centered around accelerating the globalization of K-Beauty and providing brands with the resources necessary to thrive in international markets.

About Kolmar Korea

Founded in 1990, Kolmar Korea is a leading global company specializing in ODM (Original Development Manufacturing) within the cosmetics, pharmaceuticals, and dietary supplement sectors. With cutting-edge research and development capabilities, alongside state-of-the-art manufacturing facilities, Kolmar collaborates with top global beauty and healthcare brands to deliver innovative and high-quality products. Based in Seoul, the company continues to drive the growth and globalization of K-Beauty by providing comprehensive solutions ranging from formulation development to final product delivery.