Z Game Studio and Its Latest Venture
In an exciting collaboration, Z Game Studio has partnered with Belc, a leading supermarket chain in Japan, to launch the first-ever smartphone game specifically themed around Belc's shopping experience. Officially titled
'BELC GAMES: Guruguru Belcook,' the game is set to go live on
January 9, 2026.
About the Game
This action-packed game transports players into a whimsical world inspired by actual Belc store locations. Players navigate through imaginary supermarket aisles filled with comical food items that they must dodge and fend off using unique character items. Designed as a casual game,
Guruguru Belcook focuses on quick reflexes and strategic thinking as players attempt to achieve the highest score within a five-minute time limit.
Gameplay immerses users in a colorful representation of the Belc environment, showcasing actual in-store promotional materials and signage. Each level increases in intensity, challenging players to maintain their composure despite the seemingly endless wave of food attacks.
Whether you’re a gaming enthusiast or just looking for a fun way to pass the time, this game promises a delightful experience that complements Belc's grocery shopping.
Belc Supermarket Chain Overview
Belc, which began its journey in 1959 in Chichibu, Saitama Prefecture, has grown into a household name, boasting over
150 locations across the Kanto region. The supermarket is widely recognized for its commitment to efficiency and customer satisfaction.
Key Features of Belc Supermarkets:
1.
Standardized Store Format: Stores feature approximately 600 square meters of sales space and ample parking to enhance the shopping experience.
2.
Cost-effective Operations: By unifying store layouts and procedures, Belc manages to operate at lower costs while maintaining quality.
3.
In-house Logistics Center: This feature improves logistics efficiency, allowing Belc to offer competitive prices without compromising on product freshness and quality.
As Belc continues to innovate, the introduction of
'Guruguru Belcook' illustrates how supermarkets can integrate modern technology with traditional retail.
Z Game Studio's Vision
Z Game Studio focuses on transforming gaming experiences leveraging web3 technologies. Their goal is to maximize fan communities through gamification, and they are actively working on NFT platforms and virtual reality experiences that cater to this growing market.
Encouraging engineers and enthusiasts within the gaming and web3 sectors to join their mission, Z Game Studio is leading the charge towards future developments in the gaming landscape.
For anyone interested in playing
Guruguru Belcook, the game will be accessible on both
iOS and
Android platforms through the App Store and Google Play respectively, making it widely available for a diverse audience.
Join us as we embark on this delightful gaming journey with Z Game Studio and Belc, redefining how we connect with our favorite supermarkets, both online and offline.