Overview
In a recent report by Frog Inc., a leading provider of analysis on job market big data, the company unveiled the job listing trends for the major players in the human resources industry for August 2025. The hiring landscape is constantly evolving as companies adjust their strategies, launch new services, and reassess their workforce needs. Analyzing the volume and content of job postings offers valuable insights into which sectors businesses are focusing on and what kind of talent they are on the hunt for.
The report identifies key trends that underpin the hiring strategies of these companies, reflecting not only their growth but also their response to the market's evolving demands.
Key Highlights
- - Following structural changes, Recruit Company has seen job listings for its new subsidiary, Indeed Recruit Partners (IRP), surge by 1.7 times at its peak. Similarly, Dip Inc. has experienced a staggering 2.5 times increase in job postings.
- - The launch of an in-house version of BizReach has led BizReach Inc. to increase its job listings by approximately 1.6 times, with a notable spike in the ratio of marketing positions from 18.1% to 26.1%.
Recruit Company
Starting with Recruit Company, the largest player in the HR industry, it has faced a decline in job postings since July 2024. However, due to the structural changes made on April 1, 2025, specifically the establishment of IRP, job postings surged to about 1.7 times from April 7 to May 5.
This increase is attributed in part to the transfer of services previously under Recruit's umbrella, like Recruit Agent, to IRP. As of April 7, job listings predominantly consisted of sales roles, with 90.9% dedicated to positions such as career advisors—who provide counseling and job proposals to job seekers—and recruiting advisors—who assist companies in hiring and talent proposals.
By July 7, the profile of job postings shifted, with a noticeable increase in administrative roles supporting sales positions, indicating a strong demand not only for agents but also for their assistants.
Mynavi
Next, let’s turn our focus to Mynavi. Although the overall job postings have remained stable, Mynavi Works, the group's staffing subsidiary, has significantly increased its listings. Analyzing the type of positions available reveals a remarkable rise in direct-hire vacancies for indefinite-term employees. Indeed, while fixed-term posts remained consistent, indefinite-term roles saw a substantial increase. According to a 2024 survey by en Japan, over 70% of individuals who had never worked in indefinite-term positions expressed a desire to do so, highlighting Mynavi’s responsiveness to the market demands.
Dip Inc.
Dip's job postings have skyrocketed by approximately 2.5 times within the year. During its financial report for the fiscal year ending in February 2024, the company indicated a conservative approach to hiring, focusing exclusively on engineers for mid-career recruitment. However, data from July 1, 2024, highlighted that system development roles encompassed 44.1% of listings, whereas sales positions only accounted for 5.6%. Fast forward to July 7, 2025, and sales roles surged to 31.3%, reflecting a dramatic 25.7-point increase.
Dip has announced plans to shift its sales strategy from a regional-based model to one focused on industry-specific solutions, further driving the increase in sales-related job postings.
BizReach
In the direct recruiting segment, BizReach has also seen a notable increase in its job postings by 1.6 times over the past year. This growth in listings, especially in the marketing domain which rose from 18.1% to 26.1%, can be attributed to the company’s strategic investments in marketing for its recently launched internal version of BizReach.
Furthermore, another subsidiary, Assured, has made waves with the June release of its new cybersecurity service, increasing its own job listings by 1.6 times in the past year. Recently, the founder of the parent company, BizReach, suggested a strong commitment to evolving into a cybersecurity-focused entity, with intentions of significantly ramping up investments in this direction.
Timee
Lastly, Timee has also experienced a growth of about 1.3 times in job postings over the past year, indicating it has not slowed down since its public listing on July 26, 2024. While the composition of job types has remained stable, sales, system development, back-office, and marketing roles continue to dominate.
Conclusion
The report clearly illustrates how companies are strategically enhancing their job postings in response to structural changes and the introduction of new services. The core roles continue to be in sales, system development, and marketing, but organizations like BizReach and Assured are demonstrating adaptability in their hiring frameworks to meet strategic needs. By understanding these posting trends, we can gain more accurate insights into companies' hiring strategies and the overall demand for talent in the market.
Leveraging job market big data allows for a more nuanced and timely understanding of these dynamics, crucial for future sales and recruitment efforts.
References
1. Recruit’s governance structure change announcement.
2. Details on service changes post-April 1 by Recruit.
3. en Japan’s survey on the interest level in indefinite-term employment.
4. Dip's FY2024 financial disclosure documents.
5. Dip's announcement regarding its first-quarter financial results for FY2026.
6. BizReach's FY2025 Q2 financial results announcement.
7. Nikkei's reporting on BizReach's cybersecurity initiatives.