LILYSILK Celebrates 15 Years of Innovation and Sustainable Luxury

LILYSILK's 15-Year Journey Towards Sustainable Luxury



LILYSILK, the internationally acclaimed silk brand known for inspiring a sustainable lifestyle, is celebrating its 15th anniversary with the theme "From Little Threads to Big Dreams." Since its inception in 2010, LILYSILK has transformed from humble beginnings into a prominent global brand recognized for its dedication to quality, innovation, and a sustainable way of living. This milestone reflects the stories of millions of customers who have integrated elegance, comfort, and purpose into their daily lives through LILYSILK products.

Craftsmanship and Growth



The cornerstone of LILYSILK's success lies in its relentless commitment to using high-quality materials. The brand exclusively uses 6A grade mulberry silk, certified merino wool, and cashmere, continuously refining its craftsmanship to deliver luxurious yet sustainable offerings. Today, LILYSILK products come with international certifications such as OEKO-TEX, GOTS, GCS, and RWS, signifying a strong commitment to ethical sourcing and sustainability.

Innovation is also central to the brand's evolution. Alongside traditional mulberry silk, merino wool, and natural cashmere, LILYSILK has pioneered groundbreaking fabrics including the 7030 Golden Ratio blend, machine-washable silk, silk jersey, and silk-wool blends.

LILYSILK is redefining eco-conscious luxury through thoughtful collaborations. Recent collections with Hollywood stylist Elizabeth Stewart and British textile company Liberty Fabrics merge timeless style with modern sustainability. The company’s long-standing involvement in the Zero-Waste movement is reflected in every detail—from FSC-certified packaging to a robust recycling program with TerraCycle®, which has already transformed over 2,700 silk and cashmere items into new materials.

A New Retail Experience



Earlier this year, LILYSILK opened its first physical concept store in New York City's Meatpacking District, with a second location planned for this fall. These spaces are designed to provide an immersive brand experience that celebrates craftsmanship and community.

Future Aspirations



In celebration of its 15th anniversary, LILYSILK is launching a series of exclusive offers. Starting August 8th, customers can enjoy a 20% discount on orders over $299 and 25% off for orders over $499. Additionally, purchases exceeding $499 will receive a limited-edition Lily tote bag commemorating the anniversary.

LILYSILK is also ramping up its commitment to empowerment and support. As a premier partner with Dress for Success® Worldwide, the brand is donating $15,000 to help enhance women’s economic mobility. Furthermore, it is expanding its collaboration with the National Breast Cancer Foundation, Inc.®, committing 20% of gross revenues from its crossover collection—including a new sleepwear line debuting this September—to breast cancer support.

Reflections and Onward



As LILYSILK marks this significant milestone, the company reflects on its journey and the individuals who have shaped it. According to CEO David Wang, "To our customers, partners, and dedicated team, you have turned a local impulse into a global movement. As we embark on this new chapter, we promise to pursue bolder dreams—dreams where tradition meets innovation, sustainability is inherent, and silk continues to tell stories that transcend boundaries."

Topics Consumer Products & Retail)

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