MUJI Launches Its First Seasonal Event 'Good Deal Festival' for the New Year

MUJI's Inauguration of the 'Good Deal Festival'

MUJI, managed by Ryohin Keikaku Co., Ltd., is set to launch its first-ever seasonal event, the 'Good Deal Festival' (良いね祭), from December 26, 2025, to January 5, 2026. This special event aims to showcase seasonal recommended products at discounted prices, making it an exciting opportunity for customers to enhance their lives and prepare for the new year.

This initiative aligns with MUJI’s philosophy of achieving a well-balanced lifestyle and society by promoting values that allow simplicity to thrive without feeling inferior to luxury. They strive to enrich daily living through their offerings of products, services, and activities.

Special Offerings at the Festival

Under the theme of 'More Good Things at Better Prices for the Season', the event will feature over 30 product categories aimed at helping customers organize their homes and embrace a fresh start for the new year. Some highlighted products in this event include:

- Various types of warm cotton innerwear at 15% off
- Plush pile towels at 10% off
- Cocoa truffles available at a special deal of two for 15% off
- Sofa and body fits offered at a discount of 2,026 JPY off

These selected items reflect MUJI’s popular offerings that customers particularly desire during this festive season.

Event Details

The 'Good Deal Festival' will be held at all MUJI locations nationwide, as well as on the online store. Here’s a closer look at the event details:

- Dates: From December 26, 2025 (Friday) to January 5, 2026 (Monday)
- Online Store Dates: From December 26, 2025, at 10 AM to January 6, 2026, at 10 AM
- Stores: All MUJI locations and online store

Please note that operational hours may vary during the New Year holiday period. Additionally, the 'In-Store Pickup Service' for online orders will be temporarily suspended during this period.

Looking Ahead

Ryohin Keikaku Co., Ltd. plans to continually hold the 'Good Deal Festival' each season, providing essential items at reasonable prices during the times customers need them most. This commitment to making life simpler and more organized will ensure that customers can always find the seasonal items they need, while enjoying the benefits of saving money.

Enjoy the 'Good Deal Festival' at MUJI, where enhancing your home and lifestyle meets affordability and quality. Don't miss this opportunity to embrace the new year with the best MUJI has to offer. Mark your calendars and prepare for a week filled with great deals!