#Japan #Same-Day Delivery #Minato #Kaunet #Logistics Improvement

Alleviating Delivery Backlogs: Kaunet's Innovative Service

Kaunet, a branch of KOKUYO Group based in Minato, Tokyo, has recently unveiled impressive results from its newly introduced Same-Day Selection Service. Implemented on July 30, 2025, this service has emerged as a game-changer in addressing the pervasive challenges of evening delivery congestion.

What is the Same-Day Selection Service?

The Same-Day Selection Service permits customers in designated delivery areas to choose same-day delivery on orders placed between 6 PM the day prior and 11 AM on the day of delivery. This flexibility allows customers to opt for their usual next-day delivery or select same-day delivery at no extra cost.[1] This initiative aims to mitigate the overwhelming volume of deliveries that traditionally inundated the evening hours.

Results After Implementation

Upon reviewing operational data post-implementation, Kaunet discovered that approximately 36% of orders that were typically designated for same-day delivery have since transitioned to next-day deliveries. This shift has had a substantial impact on the logistics network, resulting in a significant 9.4 percentage point reduction in congestion during the critical 3 PM to 6 PM delivery window.

1. Early Completion of Deliveries

The service's introduction led to a remarkable 10 percentage point increase in successful deliveries between 9 AM and 11 AM. In contrast, the delivery completion rates for the often jam-packed afternoon window experienced a notable reduction. This indicates a successful effort in shifting delivery volumes to earlier in the day, alleviating strain on the delivery network while lowering risks for unanticipated delays.

2. Smoothing Warehouse Operations

Improvements did not stop with delivery times. In Kaunet's warehouse, the timeline for processing same-day delivery orders has seen an acceleration, reducing last-minute logistical tasks for drivers. This redistribution of workload enables staff to start preparing next-day deliveries sooner, successfully spreading out the delivery tasks and improving overall efficiency. In fact, some drivers have reported a reduction in working hours by one whole hour, courtesy of these optimized procedures.

3. Enhancing Customer Experience

Market research prior to the implementation revealed that only 3% of customers deemed same-day delivery crucial, with around 80% expressing comfort with next-day delivery. This data has shaped the service’s development, allowing for a balanced distribution of delivery loads. Feedback from Kaunet's customer service indicated improvements in inquiries related to delivery delays, especially between 9 AM and noon, further confirming that the reduction in evening congestion has improved delivery accuracy and reliability, thus enhancing the customer experience.

Overview of the Service

The service's operational framework is remarkably user-friendly: within the designated same-day delivery area, customers can place orders anytime from the previous day until 11 AM. Once on the order screen, they are typically given the next-day delivery as the default, but can opt to select expedited delivery at no additional cost. Target services include Kaunet, Wiz Kaunet, Benrinet, and Benrinet L, with eligibility based on available stock and specific regions.

Kaunet remains committed to refining its distribution efficiency in response to evolving customer expectations, aiming to ensure service delivery that aligns with market needs while enhancing logistical sustainability.

[1] Reference Press Release: Announcement of the Same-Day Selection Service phase initiated on July 28, 2025.

For prospective customers and partners interested in logistics solutions, further details about Kaunet and its services can be accessed here.

As Kaunet continues to innovate, businesses of all sizes can look forward to a more agile and reliable e-commerce experience tailored to meet their operational needs.