Merging Forces: Statara Solutions Joins American and Real Strategies
Statara Solutions has announced a major merger with American Strategies and Real Strategies, creating a formidable organization in the realm of data analytics, customer intelligence, and media buying. This strategic consolidation aims to set a new benchmark for service excellence in industries such as public affairs, higher education, and real estate.
An Overview of the New Partnership
The integration of these three dynamic firms combines decades of knowledge in public opinion research and strategic consulting. According to Bryan Whitaker, CEO of Statara Solutions, this merger is transformative. "We are enhancing our services by fusing data analytics, media buying, and strategic research. This merger provides an unparalleled, unified approach to aid our clients in meeting their outreach goals with accuracy."
This new entity is expected to usher in advanced standards for the public affairs and regulated industries, offering comprehensive opinion research, analytics, and media solutions.
Leadership Changes Post-Merger
The structural modifications within the leadership will see Joe Goode, the erstwhile CEO of American Strategies, take on the role of Chief Research Officer. Meanwhile, Tim Nelson from Real Strategies will step in as Chief Data Officer. These appointments are crucial as they promise to deepen the collective expertise available to clients.
Tom Bonier, CEO of The TARA Group, the parent organization of Statara, expressed his enthusiasm about the merger's potential, stating, "This union is a decisive move towards delivering unparalleled value to clients in diverse sectors. At Statara, we are uniquely equipped to address today’s pressing challenges, deploying first-rate data analytics and strategic insights."
Services Offered by Statara Solutions
Statara Solutions stands as a beacon of innovation, providing key services like data analytics, media buying, opinion research, and tailored campaign strategies. Their sophisticated identity resolution methods, alongside their acclaimed media platform, empower advocacy groups, corporate affairs, and educational institutions with vital insights and tools necessary for successful marketing and outreach.
In addition to these services, Statara’s offerings extend into data hygiene and first-party data enrichment, ensuring clients are well-prepared to implement effective outreach campaigns. The collaboration between American Strategies, Real Strategies, and Statara Solutions marks an important point in these sectors, emphasizing the need for well-rounded analytic solutions in a fast-evolving marketplace.
Future Prospects for the New Entity
As the newly merged entity steps into the market, it does so with a commitment to revolutionizing how clients approach their analytics and outreach programs. The blending of expertise from each firm creates a powerhouse of resources, allowing clients to navigate the complexities of their respective markets with more efficacy than ever before.
Whitaker's vision for the future is clear: "We aim to redefine the standards of practice, bringing about a paradigm shift in how organizations leverage data and reach their target audiences."
The merger signifies more than just a union; it represents a strategic alignment destined to spur growth and innovation across many industries. As the landscape of data analytics continues to evolve, Statara Solutions is strategically positioned to lead the charge, ensuring clients can adapt and thrive in their outreach endeavors.
For more information on Statara Solutions and the full range of services offered post-merger, visit their official website at
www.statara.com.