Nulab Embraces Jolt
2026-03-17 00:53:01

Nulab Integrates Jolt for Enhanced Referrals and Strategic Growth Initiatives

Nulab, the innovative company renowned for its project management tool Backlog and online whiteboard Cacoo, is taking a significant step forward by integrating the referral marketing SaaS known as 'Jolt' from AREYO. This decision marks a pivotal move for Nulab's growth and marketing strategy. The integration of Jolt will not only streamline their referral process but also enhance their ability to foster meaningful customer relationships and generate high-quality leads.

Background of the Integration


Over the years, Nulab has grown substantially by leveraging introductions and referrals from both users and partners. However, as the company continues to diversify its services and expand its operations, there has emerged a need for a more strategic and sustainable approach to referral marketing. With this development, Nulab recognized the necessity to design the referral processes, visualize outcomes, and establish a structured operational framework for these initiatives.

One key focus has been to build on the trust established with existing customers to create high-quality leads and connect with a clientele that deeply understands the brand's values. Hence, integrating Jolt, which allows for efficient design and operation of referral marketing strategies, has become essential.

Taiyu Harada, head of Nulab's Business Growth Department, expressed, "We have continuously been supported by the introductions from our customers and partners. For us, referrals are not just a means of attracting customers but reflect a vital value tied to trust and empathy towards our product. Our aim is to expand this strength into a more replicable form by enhancing our referral marketing through Jolt. We aspire to further cultivate the distinctive growth model that Nulab embodies."

About Jolt


Jolt serves as a referral marketing platform tailored to B2B companies, enabling them to manage their referral programs effectively and transform referrals into a repeatable growth channel. The platform consolidates all referral-related activities, from signing contracts with referral partners to managing introductions and payments automatically. This holistic management allows Jolt to simplify the referral process, transforming it from merely asking for referrals to fostering organic growth within established relationships.

Leveraging diverse connections—spanning agents, existing customers, advisors, and employees—Jolt empowers businesses to build a sustainable lead acquisition channel, moving beyond one-time initiatives.

Company Overview


AREYO Inc.
  • - Location: 2-19-12 Nishi-Gotanda, Shinagawa-ku, Tokyo
  • - CEO: Yu Tanaka
  • - Business Focus: Development and provision of the referral marketing platform 'Jolt'.
  • - Corporate Website: AREYO Inc.
  • - Service Site: Jolt

For inquiries regarding this matter, please contact:
AREYO Public Relations
Email: [email protected]

The partnership between Nulab and AREYO to implement Jolt is expected to not only enhance referral marketing processes but also solidify customer relationships, enabling sustained growth and community engagement as Nulab continues to evolve in a competitive landscape.


画像1

画像2

画像3

Topics Business Technology)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.