Nogizaka46 5th Generation Makes Their TV Debut
The excitement is palpable as the 5th generation members of
Nogizaka46 make their long-awaited television commercial debut for
Kose's
Make Keep Mist series! This commercial, titled
“A New Routine for Makeup Finishing!”, officially began airing on July 10, 2026, and features the energetic performances of the 11 members, highlighting their charm and strong camaraderie.
A Fresh Take on Makeup
The commercial introduces a refreshing new habit for makeup application, encouraging the phrase “Spray to Finish!” as the foundation of the campaign. Viewers will get to see three distinct daily scenarios that the members tackle with vibrant energy and smiles. Notably, this marks a milestone for the members, showcasing both their growth and shared experiences over the past three years.
In this new commercial:
- - Ikeda bravely takes on tennis for the first time!
- - The warm chemistry and support between the members shine throughout.
- - A catchy new tune, “Confession Fever”, from their upcoming single, adds a delightful backdrop.
Don’t miss the behind-the-scenes fun and the members’ insights on maintaining their close-knit friendships amidst their busy schedules!
Exclusive Interview Insights
During an interview, several members reflected on how their friendships have remained strong over time:
- - Inoue expressed her surprise at how much they’ve matured in just one year since their last campaign, noting how familiar they’ve become with the products.
- - Sugawara emphasized the brand’s significant role in their lives, enhancing the connection they feel towards the products they use and promote.
Tips for a Flawless Look
When discussing their makeup routines, the members shared their personal tips to maintain a flawless look:
- - Ichinose highlighted the importance of expressing confidence through gestures and smiling brightly, especially on hot summer days.
- - Ikeda shared her determination to perform well during sports while keeping her makeup intact, showcasing the versatility of the Make Keep Mist.
- - Nakanishi and Kawasaki offered skincare tips, including proper hydration and pre-makeup routines to achieve glowing skin.
- - Okamoto revealed her secret to long-lasting hybrid makeup techniques using the Make Keep Mist during performances.
Promotional Campaign and Special Content
A special campaign is launching from July 16 to August 31, where fans can participate by purchasing selected products from the
Make Keep series. Exciting prizes await, including handwritten messages and signed polaroids from both 5th and 6th generation members!
- - The eagerly anticipated 6th generation members will also be featured in a special web movie, offering a dynamic look at their personalities.
- - This web movie will premiere starting July 8, leading into the campaign in mid-July, ensuring fans have something to look forward to.
Summer Events and Farewells
With summer just around the corner, the members are looking forward to various events:
- - Excitingly, Ikeda mentioned their upcoming national tour, which includes stops at Yokohama and Fukui, where they will connect with fans and showcase their latest charm.
- - Inoue, now the chairperson for TOKYO IDOL FESTIVAL 2026, is thrilled about showcasing cute new outfits during the summer tour.
- - Each member expressed eagerness for summer, urging fans to embrace the season with Make Keep Mist for a carefree experience during events and outings.
In conclusion, fans can join the journey of the
5th generation as they step confidently into the spotlight. They embody the spirit of growth, friendship, and beauty that remains ever-present in their hearts as they champion glowing skin and long-lasting makeup through the
Make Keep Mist series. Stay tuned for further updates and prepare for a summer full of delightful experiences with Nogizaka46!