In a bid to enhance its online presence, TSI Corporation has partnered with Pomalo, a cutting-edge content marketing company, to introduce the beta version of its feature page creation platform, 'I.D.', on the official fashion e-commerce site, mix.tokyo. This collaboration aims to revolutionize how feature pages are produced, making the process faster and more accessible for users without technical backgrounds.
What is 'I.D.' ?
The 'I.D.' platform stands out for its no-code capabilities, allowing anyone, regardless of their technical expertise, to create high-quality feature pages swiftly. Users can accomplish this in just three steps: selecting a template, entering images and text, and making any necessary revisions. The platform even facilitates site implementation through subdomains, making it incredibly user-friendly. Furthermore, it includes an optional feature that prevents missed sales by seamlessly updating product prices with the online catalog, ensuring that content remains accurate and timely.
Key Features and Benefits
The platform boasts several advantages that significantly improve the content creation process:
- - High-Quality Templates: With a repository of 72 specially designed templates—tailored to current market trends—users can select the optimal design for their specific feature page needs.
- - Speedy Turnaround: Traditionally, feature page creation could take anywhere from two to three months, including initial meetings and revisions. However, using 'I.D.', the lead time can be reduced to just one day, allowing for rapid deployment.
- - Efficiency: The number of revisions needed is drastically reduced from an average of five to six meetings down to a minimum of just one, streamlining collaboration between teams.
- - Cost-Effective Production: The average cost of creating a feature page typically ranges from 300,000 to 1,000,000 yen, but using 'I.D.', businesses can create pages for only 37,500 yen, significantly lowering barriers to accessing quality content.
This innovative platform embodies Pomalo's commitment to 'Contents Engineering,' emphasizing the perfect blend of digital insights and creative direction. As digital content becomes increasingly essential for engaging audiences, solutions like 'I.D.' are vital for businesses aiming to keep pace with evolving consumer expectations.
About Pomalo
Founded in January 2016 and headquartered in Shibuya, Tokyo, Pomalo delivers comprehensive digital content solutions grounded in its concept of 'Contents Engineering.' The company specializes in the planning, design, and production of content for diverse communication activities. By combining digital know-how with editorial expertise, Pomalo provides its clients with impactful and high-quality communication strategies. Whether it's launching creative campaigns, curating self-media, or developing business initiatives, the company excels in transforming a wide range of information into valuable content.
For further details, review the service website at
Pomalo or the service site for 'I.D.' at
I.D. Digital Service. To inquire directly, users can reach out via email or phone, as listed above.
This launch marks a significant step towards a more modern approach to content creation in the fashion industry, potentially setting new standards for how brands engage with their audiences online.