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Aroma360 and (RED): Every Scent Matters

Aroma360, a leader in the luxury scenting industry, has recently launched a special collection known as the (Aroma360)RED Collection, designed to support life-saving healthcare initiatives. This collaboration with (RED), an organization founded by Bono and Bobby Shriver in 2006 to combat AIDS, reflects the ever-evolving role of brands in addressing global health issues.

The Mission Behind (RED)

(RED) partners with prominent brands to raise money and awareness for global health crises, engaging consumers in meaningful ways by offering products that contribute to a significant cause. To date, (RED) has successfully generated over $760 million for the Global Fund, impacting more than 290 million lives by empowering health workers and ensuring access to essential testing, treatment, and care.

Aroma360's Commitment to Change

Benzion Aboud, the founder and CEO of Aroma360, emphasizes his passion for giving back to the community that facilitated his success. He stated, "Aroma360 is indeed proud to partner with an organization like (RED), as it aligns with our values of community support and corporate responsibility." This commitment to philanthropy is further reflected in the decision to donate 25% of the proceeds from the (Aroma360)RED Collection, with a cap of $125,000, to (RED) to help provide healthcare solutions to those in need.

A Unique Scent for a Noble Cause

The (Aroma360)RED Collection features some of the brand's most iconic products, including the Red Wireless Pro Scent Diffuser and a specially crafted Red Fragrance. This unique scent combines notes of grapefruit, bergamot, jasmine, and cashmere amber, creating an uplifting aroma perfect for your home or office space. The collection includes the 50ml (RED) Parfum, (RED) Pro Pod Fragrance Oil, (RED) 500ml Fragrance Oil, and the (RED) Sandwax Bougie Candle. Every purchase directly contributes to (RED)'s global health programs, making it not just a gift for oneself but also a meaningful contribution to a global cause.

Impacting Lives Through Scent

Tyler Prow, Director of Public Relations for Aroma360, expressed his enthusiasm for this collaboration, noting, "The (Aroma360)RED Collection allows customers to intertwine their love for luxury with the potential to effect positive change in the world." This sentiment encapsulates the essence of the initiative; consumers have the power to make an impact simply by bringing pleasant aromas into their spaces.

Spreading Awareness this Holiday Season

As the holiday season approaches, Jennifer Lotito, President and COO of (RED), remarked, "We are excited to partner with Aroma360 for this collection, where each fragrant product purchased during the holidays supports equal access to healthcare in underprivileged communities."

By choosing products from the (Aroma360)RED Collection, consumers can beautify their environment while making a significant contribution to global health equity. The collection is conveniently available at Aroma360 retail locations and online through aroma360.com, making it easy for everyone to engage in this pivotal cause.

About Aroma360

Renowned for being the world's top luxury scenting brand, Aroma360 is driven by two fundamental principles: providing healthful scenting solutions and educating people on the benefits of Aromachology—the study of the effects of scent on human psychology. With a loyal customer base exceeding two million, Aroma360 is also noted for its collaborations with prestigious clients, including Ferrari and Ritz-Carlton, leveraging fragrance to enhance branding and customer experiences.

By purchasing from the (Aroma360)RED Collection, you not only enrich your space with delightful scents but also support essential healthcare programs that aim to make a difference in lives that matter. Embrace the opportunity to make every scent count this season.