#Japan #Chiyoda #Earth Chemical #Insect Control #Kobae ga Hoihoui

Earth Chemical's Revolutionary 'Kobae ga Hoihoui'

As spring 2026 approaches, Earth Chemical Co., a leader in fly trap innovation, is ready to unveil a renewed version of its acclaimed ‘Kobae ga Hoihoui’ line. This update promises a newfound level of efficacy in capturing pesky flies, asserting itself as the strongest in its category to date. With a notable share in the fly trap market, Earth Chemical is determined to address consumer concerns regarding the product's effectiveness.

Addressing Consumer Discontent

The annoying fruit fly market has seen significant growth, expanding  staggering 8.4 billion yen over the last seven years. This sharp increase highlights a growing demand, particularly for solutions targeting fruit flies. However, there has been a consistent outcry from users who report dissatisfaction with the product's performance, citing issues such as inadequate effectiveness and lack of durability in results. Earth Chemical is taking these criticisms seriously, striving to provide a more rigorous response to these challenges. Therefore, the evolution of ‘Kobae ga Hoihoui’ seeks to not only enhance its capture capabilities but also alleviate the stress caused by these unwelcome intruders buzzing around our homes.

Key Features of the Revamped Product

The newly designed ‘Kobae ga Hoihoui’ series features advanced capabilities that directly tackle customer grievances, ensuring utmost confidence in home fly control:

1. Ultra Evolution with Dual Gel Technology: The innovative ‘W Gel’ formulation employs both round and angular gel types for superior strength. This dual approach minimizes gaps, making the gel more resistant to drying out. Users can expect consistent performance for up to a month from their initial use, depending on environmental factors.

2. Four-Step Capture Process Tailored to Fly Behavior: By utilizing an understanding of fruit fly habits, the product entices and captures through a methodical four-step design:
- Appealing Colors and Scents: The lure of reds and enticing aromas such as rice wine and black vinegar make the trap irresistible.
- Preferred Landing Points: The design incorporates features that naturally draw flies toward its gel-filled upper sections, which effectively eliminate them.
- Attractive Pathways: Innovative guiding pathways encourage flies to venture deeper into the trap.
- Final Capture with Dual Gel: The gel composition plays on the buggers' instinct to burrow, ensuring they are captured and cannot escape.

3. Safe for Use Near Food: Unlike traditional traps that spray insecticides, ’Kobae ga Hoihoui’ is designed for safe placement near food sources, making it ideal for kitchens, restaurants, and waste disposal areas where flies frequently breed.

Product Overview

To meet diverse needs, the range will include:

• - Kobae ga Hoihoui (Single Pack): 1 unit per pack, effective against fruit flies and drain flies, available at an open price.
• - Kobae ga Hoihoui (2-Pack): 2 units per pack, with the same efficiency as the single pack, set to hit stores in spring 2026.
• - Kobae ga Hoihoui (3-Pack): 3 units per pack, designed for larger spaces or multiple placements, also launching in spring 2026.

About 'Kobae ga Hoihoui'

'Kobae ga Hoihoui' stands as a dominant name in the fly trap category, primarily targeting fruit flies and drain flies that are typically found around kitchen areas and garbage bins. As a stationary solution that avoids aerosol insecticides, it has garnered a loyal following among consumers seeking effective and safe pest control. Earth Chemical remains committed to its corporate philosophy of enhancing lives while promoting cohabitation with our planet, prioritizing health and comfort for all.

As Earth Chemical prepares for the relaunch of 'Kobae ga Hoihoui', consumers are waiting eagerly for a product that not only meets but exceeds their expectations in fly control, upholding a promise of innovation and efficacy.