CICADA Restaurant Revolutionizes Wine List Creation with Digital Transformation

Digital Transformation at CICADA Restaurant

In a significant move for the dining industry, Tysons and Company, based in Shinagawa, Tokyo, has fully digitalized the previously cumbersome process of creating wine lists at their restaurant, CICADA. By implementing the innovative "Wine List Automation System" provided by WineScan, a limited liability company based in Kyoto, they have achieved a staggering 90% reduction in the time required to compile these lists, drawing considerable attention industry-wide.

How Automation Enhances Customer Experience

The dining industry's wine pricing and stock levels fluctuate daily, making it a substantial burden for staff to keep paper wine lists updated. However, with the introduction of WineScan's system in CICADA, the time needed for wine list preparation has dramatically dropped to one-tenth of its previous duration. Additionally, the lead time from delivery to menu update has been significantly reduced from a week to almost real-time, allowing for the latest information to be provided to customers promptly.

The elimination of physical tasks, such as printing and binding, also supports sustainability efforts, aligning with SDGs goals. The digitalized wine list is now accessible to customers through devices placed at each table or via QR codes, making the selection of wines based on personal preferences an enjoyable experience. This transformation provides a premium customer experience that was previously unattainable.

The Impact of Time Savings on Service

Thanks to this system, the burden of wine list creation on staff has decreased significantly, allowing them to focus more on delivering higher quality service. This system can be customized flexibly to align with each restaurant's unique menu and brand image, thus optimizing the establishment's distinctiveness in its operations.

Management Feedback

According to Nagatomo, the manager of CICADA, "Before implementation, we spent an enormous amount of time creating wine lists, and now efficiency has remarkably improved, enabling our staff to engage more deeply with customers. We can now provide detailed taste information tailored to each customer, which has sharply raised the quality of our service. Staff motivation has also increased, contributing to a more vibrant atmosphere in the restaurant."

A Unique Selection Experience for Guests

Patrons can now enjoy the liberty of choosing wine using the devices at their fingertips. The layout can be customized according to preferences, and detailed taste information for each wine is also made available.

WineScan is actively promoting this success story of Tysons and Company to other businesses in the same industry, aiming to accelerate digital transformation across the restaurant landscape. This drive encapsulates a broader vision to enhance customer experience while improving operational efficiency across the industry.