Strengthening Community Trust: Ikeuchi Auto's New Referral Program Launching in 2026

Ikeuchi Auto, a leading company in automotive sheet metal painting based in Chiyoda, Tokyo, is excited to announce the launch of a dual-benefit referral campaign from April 2026 across its 31 nationwide locations. This initiative, aptly named the 'Double Good Referral Campaign,' was introduced during an early promotional period that included the distribution of special posters and referral cards.

Campaign Overview: Enhancing Client Relationships

The core idea of the referral program is simple yet effective: satisfied customers can refer friends and family. When a referral visits one of Ikeuchi Auto's locations for a repair estimate, they can present a referral code that allows both parties to receive exclusive benefits.

Benefits for Participants

1. For the Referee: New customers enjoy an immediate ¥2,000 discount off their repair costs, provided they present the referral card or code at the time of their initial estimate.
2. For the Referrer: Customers who make a successful referral will receive a digital gift worth ¥500, which will be sent to their registered email address following the completion of the referred client's repair and payment.

Streamlined Referral Process

Ikeuchi Auto has harnessed digital technology to simplify the referral process, allowing participants to complete their transactions in just 30 seconds. By scanning a QR code on promotional posters displayed at Ikeuchi Auto locations, anyone can easily generate a Referral ID. The inclusion of this user-friendly step ensures that even those who may not be tech-savvy can still participate fully in the program.

The Step-by-Step Process

1. Location and Basic Information Input: Fill in required details, including the selected store, name, and phone number.
2. Digital Gift Setup: Register an email address for future correspondence regarding the digital gift.
3. Referral ID Generation: Participants receive a unique ID that can be written on the referral card or accessed via the official LINE menu for sharing.

Addressing Concerns: Creating a Transparent Pricing Model

In the automotive repair industry, especially in sheet metal painting, customers often experience anxiety regarding repair costs and the credibility of repair shops. With a robust record of 30,496 services completed annually, Ikeuchi Auto recognizes that recommendations from satisfied customers are paramount in building trust with potential new clients. The introduction of referral cards and related promotions aims to foster an environment where high-quality repair services are shared within the community at fair prices.

Future Developments: Enhancements to Build Trust

Ikeuchi Auto views this referral program not merely as a marketing campaign, but as a vital communication tool that strengthens the bond with customers. Looking forward, the company plans to analyze customer feedback and usage trends, making necessary adjustments for optimal service delivery.

This feedback will guide efforts in enhancing digital outreach through special landing pages, as well as directing traffic through official LINE accounts and the company website. By integrating online and offline experiences, Ikeuchi Auto aims to ensure that everyone — from existing customers to potential new clients — can easily access the smart choice of quality repair services.

About Ikeuchi Auto

As a specialist in automotive sheet metal painting, Ikeuchi Auto operates 30 locations across Japan. The company prides itself on the concepts of being fast, affordable, and thorough, achieving exceptional cost performance and rapid turnaround times by eliminating intermediaries through direct factory operations and rigorous process management. With its wealth of execution data and skilled craftsmen, Ikeuchi Auto has established itself as the 'go-to repair shop' for scratches and dents, offering transparent services through digital estimates and extensive use of social media.

Contact Information

Company Name: Ikeuchi Auto Co., Ltd.
Address: 5-3-23 Kojimachi, Chiyoda, Tokyo, 102-0083, Japan – WeWork Nippon Television Yotsuya Building, 2F
Representative: CEO Miyo Ikeuchi
Corporate Website: Ikeuchi Auto
Official Instagram: @ikepit_bankin

For inquiries related to this topic:
Ikeuchi Auto Public Relations Department
Email: [email protected]