Barneys Tokyo Edit Event
2026-02-12 11:40:32

Barneys New York Brings Tradition and Tokyo’s Current Trends Together with 'TOKYO EDIT' Popup Event

Barneys New York Presents 'TOKYO EDIT' Popup Event



Barneys Japan Co., Ltd. will host an editorial popup event called 'TOKYO EDIT' from February 17 to March 19, 2026. This event will be held at Barneys New York stores and online, integrating the timeless buying spirit of Barneys with the contemporary flair of Tokyo.

Since its establishment in 1923, Barneys New York has upheld a unique buying philosophy that has evolved over more than a century. Since its entry into Japan in 1990, the brand has consistently selected styles that reflect the cutting-edge of global fashion. 'TOKYO EDIT' aims to merge the perspectives inherited from New York with experiences gained locally in Tokyo. It reflects the sensibilities, values, and zeitgeist of modern Tokyo, presenting a new style while showcasing Barneys New York's current positioning in the fashion market.

During the event, visitors can explore two main segments:

First Phase: TOKYO EDIT. #1 - JAPAN BRAND FOCUS


The first phase runs from February 17 to March 5 and highlights Japanese brands. This gives a fresh perspective on the value and potential of 'JAPAN BRAND' through Barneys New York's lens. It emphasizes the craftsmanship that breathes life into these brands, the meticulous devotion to materials, unique aesthetic sensibilities developed in Japan, and the city's influence.

Curating with a global viewpoint and aesthetic standards, the showcased Japanese brands, such as CHIKA KISADA, FETICO, and HARUNOBUMURATA, reveal contemporary interpretations of local trends intertwined with international flair.

Featured Brands:


WOMENS
  • - CHIKA KISADA
  • - FETICO
  • - HARUNOBUMURATA
  • - HYKE
  • - IRENISA
  • - KANAKO SAKAI
  • - OPEN SESAMI CLUB
  • - PHENIX × TOGA
  • - SCEARN
  • - TELMA

MENS
  • - CITERA
  • - DAIRIKU
  • - KANEMASA
  • - PIPPIOLINO
  • - READYMADE
  • - VOWLES
  • - VUJA DÉ

Second Phase: TOKYO EDIT. #2 - INTERNATIONAL BRAND FOCUS


The second phase, taking place from March 6 to March 19, showcases a curated selection of both women's and men's brands with an international focus. For women's fashion, specific attention will be directed toward prominent Korean brands, characterized by their cultural ties and distinct styles. This segment aims to merge these global influences with the Tokyo aesthetic, providing fresh and stimulating styles that harmonize with the current Tokyo environment.

As for men's fashion, the focus will shift to international brands that possess strong concepts and backgrounds, suitable for representing the next generation's standards in Tokyo's market. Brands such as AUBERO, ERL, and MATTHEW M WILLIAMS will be included, offering a diverse mix that meets the modern consumer's needs.

Featured Brands:


WOMENS
  • - AMOMENTO
  • - ATELIER EDITION
  • - EPINGLER
  • - HEAVENLY JELLY
  • - JUUN. J
  • - NYLOA
  • - SARTU
  • - TIME PARIS
  • - THE LAURENT
  • - THE LOOM

MENS
  • - AUBERO
  • - ERL
  • - KARTIK RESERCH
  • - MATTHEW M WILLIAMS
  • - OUR LEGACY
  • - PALY HOLLYWOOD
  • - SETCHU
  • - STUDIO NICHOLSON
  • - SONIA CARRASCO

Exclusive Items


In the first installment, Barneys New York will feature exclusive items only available at their stores, embodying 'TOKYO’s now' through creative offerings from Japanese brands.

Key Dates


  • - TOKYO EDIT. #1 - JAPAN BRAND FOCUS: February 17 - March 5, 2026
  • - TOKYO EDIT. #2 - INTERNATIONAL BRAND FOCUS: March 6 - March 19, 2026

Locations


  • - Barneys New York Ginza Main Store
  • - Barneys New York Roppongi Store
  • - Barneys New York Yokohama Store
  • - Barneys New York Kobe Store
  • - Barneys New York Fukuoka Store
  • - Barneys New York Online Store (second phase only)

Don’t miss out on this unique opportunity to experience and celebrate the intersection of tradition and modernity at the 'TOKYO EDIT' event!


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Topics Consumer Products & Retail)

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