DEAN & DELUCA Unveils Its First Summer Lucky Bag for 2026

DEAN & DELUCA, operated by Welcome Co., Ltd., based in Minato, Tokyo, is set to launch its very first Summer Lucky Bag for 2026. This exclusive offering will be available for a limited time starting from July 29, 2026, on their online store and will hit physical market locations on August 4, 2026. To create excitement among customers, the company will begin accepting entries for an advance lottery sale online starting July 16, 2026.

The concept of the Lucky Bag is not new, having been a traditional favorite for New Year celebrations, but this unique twist introduces the delightful experience of summer-themed items packed together. The specially curated Summer Lucky Bag offers a range of enjoyable products that enhance the summer season, making it a charming gift for oneself or to share with family and friends.

What’s Inside the Summer Lucky Bag 2026?

1. Exclusive Royal Blue Cotton Tote Bag
The centerpiece of this summer bag is a striking royal blue tote, designed not just for aesthetics but for practicality. It features an exterior pocket and is perfectly suited for everyday use or outings, serving as a memorable summer keepsake that customers can continue to use.

2. Lightweight Water Bottle
Accompanying the tote is a slim and convenient 550ml clear water bottle, designed to keep drinks cool during summer adventures. With its measuring indications, it helps manage hydration effectively, and its BPA-free composition ensures safety and odor resistance. This bottle is a must-have for those long summer days.

3. Refreshing Fruit Jelly & Tropical Flavor Tea
To elevate your summer snacking, the Lucky Bag includes three tantalizing fruit jelly flavors—Mango & Mango, Kiwi & Chardonnay, and Cassis & Blueberry. These jellies are reminiscent of picking fruit straight from the orchard, offering a refreshing taste for hot days. Additionally, there is a limited edition Jasmine tea flavored with mango and passion fruit, designed to be enjoyed either hot or iced.

4. Assorted Chips and Popcorn
Rounding out the assortment are vibrant vegetable chips and popcorn flavored for summer enjoyment. These snacks are perfect companions for summer gatherings or a quiet afternoon break.

Important Dates for the Lucky Bag

- Advance Lottery Entry: From July 16 to July 21, 2026
- Sales via Online Store: Starting July 29, 2026, at 9 AM (limited stock available)
- Public Availability: Physically at stores from August 4, 2026

To participate in the advance sale, customers need to register as members of DEAN & DELUCA. This ensures a chance for everyone, including those who may not live close to a physical store, to get their hands on the eagerly anticipated Summer Lucky Bag.

About DEAN & DELUCA

Since opening its doors in 1977 in SoHo, New York, DEAN & DELUCA has become synonymous with quality gourmet food, connecting people with culinary delights from around the world. The brand has established a strong presence in Japan since 2003, with multiple market stores and cafes, embodying their philosophy of “Living With Food.” They are committed to introducing diverse food cultures and the creativity behind them, enhancing the joy of eating.

With its aim to celebrate 50 years of operations by 2027, DEAN & DELUCA continues to elevate the concept of gourmet dining in Japan and globally, positioning itself as a cultural supporter of food diversity and appreciation.