The Return of 'ZARA': A Modern Twist on a Classic Camper Van
The renowned camper van 'ZARA' is making a sensational comeback after ten years, reinvented for modern adventurers. This legendary model, which made its debut in 2011, quickly rose to fame but was discontinued in 2016 due to changes in regulations. Now, after a decade-long hiatus, the 'ZARA' is set to launch at the Tokyo Camping Car Show 2026, taking place on July 11-12.
Revamped Features and Design
Produced by Toy Factory, a leader in camper van manufacturing with the highest sales of HiAce-based models in Japan and the top seller of FIAT DUCATO models in the Asia-Pacific region, the new 'ZARA' retains the dimensions that made it popular for ease of use, including accessibility to multi-story car parks. Its compact size of 4,840mm length, 1,880mm width, and 2,105mm height makes it perfect for daily errands or spontaneous trips.
The 'ZARA' can comfortably accommodate up to five passengers and sleep two, with an optional setup for four. This versatility is aimed at ensuring that camper vans are not just for special occasions but can seamlessly integrate with everyday life.
A Name with Heritage
The name 'ZARA' finds its roots in the trendy Isola Zara district of Milan, Italy. It symbolizes journey and adventure, perfectly aligning with Toy Factory's mission to inspire travel experiences. The re-launch marks a milestone, as 1995—the year the Zara station opened—also happens to be the founding year of Toy Factory, making this revival a nostalgic journey.
Exciting New Features
1. Stay Cool on Hot Summer Nights
One significant upgrade is the inclusion of the Alpine-developed 'DC Cooler ECO System', designed specifically for vehicles. Standard equipment now ensures that the interior remains cool even during hot summer nights without compromising aesthetics. This compact unit is discreetly installed behind the bumper, ensuring a clean and stylish exterior.
2. Versatile Multi-Function Bed
To accommodate different travel styles, the rear mattress can be adjusted into an upper and lower bunk setup or transformed into a spacious flat bed with ample storage underneath for camping gear. This arrangement allows families to customize their space according to daily needs.
3. Worry-Free Toilet Facilities
Addressing concerns about restroom accessibility while on the road, the 'ZARA' now features a designated storage area for a waterless, wrap-style toilet 'clesana X1'. This design allows for a convenient solution without taking up unnecessary space.
4. Thoughtful Design Choices
The new model embraces a design philosophy of 'subtracting' rather than 'adding'. By eliminating the third-row seat, an unexpected amount of space is revealed, creating a cozy dining area for four adults. This decision reflects a commitment to enhancing the daily convenience of campers.
Vehicle Specifications
- - Base Vehicle: Toyota HiAce Van Super GL Long Wide Medium Roof
- - License Requirement: Regular driver's license
- - Vehicle Specifications: 4,840mm length / 1,880mm width / 2,105mm height (max height with fan installed: 2,250mm)
- - Interior Height: 1,390mm
- - Bed Size: Upper bed area allows for two adults, while the lower section transforms based on your customization.
Upcoming Unveiling at the Tokyo Camping Car Show 2026
Mark your calendars for July 11-12, 2026, as the new 'ZARA' is set to make its debut at the Tokyo Big Sight, where it will be available for purchase. For media inquiries, interviews, or additional information, please contact Toy Factory’s press team.
Toy Factory continues to be at the forefront of innovation in the camper van industry, ensuring that every journey is not only comfortable but also filled with memories.
Stay tuned for a sneak peek on our official YouTube channel as we prepare for the grand reveal!