The Rise of Exterior Painting in Home Maintenance: What to Know Today

The Evolution of Exterior Painting in Home Maintenance

In recent years, the exterior painting sector has witnessed a remarkable transformation. Historically, home maintenance services like exterior painting were often booked passively; customers typically relied on door-to-door sales or personal referrals. However, as we enter the 2020s, a significant shift is taking place that is revolutionizing how consumers engage with these services.

The Shift from Door-to-Door to Online Engagement

The widespread adoption of smartphones has changed how users approach home maintenance. No longer content to wait for salespeople to knock on their doors, consumers are now taking the initiative to research and compare options online. With the accessibility of information on websites and social media platforms, more people are actively seeking data about exterior painting before making a decision.

This fundamental change challenges the industry's long-standing norm, where contracts were signed without fully understanding the service provider's reputation or pricing. Today, an informed consumer is more likely to assess their options thoroughly before making a choice. This shift towards informed decision-making is evident as users prioritize understanding the details of services offered and their respective costs.

Transparency Takes Center Stage

Another noteworthy trend is the growing demand for transparency in pricing and service quality. For instance, the platform gaiheki+, operated by madoguchi, has seen a notable increase in inquiries about exterior painting services—from a staggering 110% rise in customer requests year-over-year as of April 2025. This statistic signals a robust shift towards a consumer base eager to make choices based on clear information.

Service providers must adapt to this new landscape, prioritizing transparency in pricing and showcasing successful projects and customer reviews. The adoption of instant communication tools like LINE has also become crucial, as it allows service providers to respond promptly to inquiries, enhancing user experience and satisfaction.

Redefining Trust in Service Providers

The criteria consumers use to select service providers have also evolved. Trust is no longer solely built on the duration of operation; instead, consumers are gravitating towards agencies that openly display their success records, respond quickly, and provide clear explanations of their processes. This evolution represents a commendable shift from merely selling a service to fostering transparent relationships with customers, reshaping the very fabric of the industry.

Looking Ahead: Empowering Homeowners

As we move forward, the focus of exterior painting services will likely transition from a one-time job to creating enduring relationships with homeowners. This evolution aligns with madoguchi’s vision of providing a platform where users and service providers can connect transparently through gaiheki+.

The broader implication of this change points towards a more transparent and competitive market that ultimately increases property value and extends the lifespan of homes in Japan. This pivotal moment signifies that the industry is at the brink of significant transformation.

Innovative Services on the Horizon

In addition to industry changes, consumers can now benefit from innovative solutions such as Oyobee, an app designed to streamline the process of hiring service providers. This application allows users to summon professionals effortlessly during urgent situations, eliminating the cumbersome processes typically associated with finding and hiring services. Users can set their budgets based on market rates calculated by the app, making it easier to resolve their home maintenance issues quickly.

With over 1,000 clients and additional offerings such as waste disposal and cleaning services, madoguchi aims to enhance the home maintenance experience through technological innovation. For more information, check out their various services:

Conclusion

As the exterior painting industry transitions into a new era characterized by transparency and a focus on customer relationships, the future holds promise. Companies like madoguchi are at the helm of this transformation, driving meaningful change that benefits both consumers and service providers.

In essence, the movement towards empowering consumers within the home maintenance sector is not just a trend, but a fundamental reevaluation of how services are delivered and perceived. It's a step towards a healthier housing ecosystem, ultimately benefiting society at large.