#USA #New York City #Meiyume #Luxe Pack #Beauty Intelligence

Meiyume's Groundbreaking Debut at Luxe Pack New York 2025

On May 7–8, 2025, Meiyume, a prominent player in the beauty manufacturing and innovation sector, will unveil its range of products at the highly anticipated Luxe Pack New York held at the Javits Center, Stand D07. This marks a significant milestone as Meiyume steps into the U.S. market, presenting a multitude of capabilities tailored for beauty brands, both new and established. The company provides everything from packaging solutions to formulation, emphasizing original equipment manufacturing (OEM) and original design manufacturing (ODM), alongside invaluable beauty insights. All of these are supported by a robust global production network, designed to align with the rapidly changing market dynamics.

A Comprehensive Approach to Brand Needs

Visitors at Stand D07 can look forward to an immersive experience that showcases Meiyume's 360° innovation strategy, where creativity intertwines with data. The company is committed to helping brands accelerate their product launches while enhancing strategies with pioneering ideas. Central to Meiyume's initiative is its proprietary Beauty Intelligence Platform (BIP), an advanced AI tool that continually tracks real-time trends, detects emerging ingredients, observes regional consumer behaviors, and monitors competitive movements.

A notable success story includes Meiyume's partnership with the indie brand cMOSS Beauty®. Thanks to BIP’s insights, Irish Sea Moss was identified as a trending hero ingredient, leading to a new skincare range that generated considerable buzz across platforms like KTLA and Beauty News NYC.

Sourcing That Blends Local Agility with Global Strength

Meiyume's sourcing strategy is designed for a modern beauty landscape that demands both global reach and local adaptability. The company boasts a trusted network of suppliers from various regions, including the Americas, Europe, and the Asia Pacific. This setup allows for agile, cost-effective, and culturally attuned product development that caters to the specific needs of each market.
For American brands, this translates to quicker timelines and reduced complexities, ensuring compliance with regulatory standards while meeting consumer expectations. This is achieved without sacrificing creativity or quality.

Spotlight on Award-Winning Packaging Solutions

The Luxe Pack event will also serve as a stage to highlight some of Meiyume’s award-winning packaging solutions. Among the showcased products will be:

• - Marc Jacobs Daisy Glow Fragrance Cap: This playful design employs a combination of materials to create an eye-catching look.
• - Carolina Herrera Fabulous Compact Lipstick Case: A Pentawards-winning personalized luxury item that showcases sophistication and design excellence.
• - BÉIS North to South Work Tote: A sustainable and functional secondary packaging solution, tailored for the modern consumer's needs.
• - Meiyume's Iris Refillable Jar (200ml): Shortlisted for the Luxe Pack in Green Awards, this innovative jar drastically reduces environmental impact by over 50% through its refillable and recyclable components, demonstrating that sustainability can coexist with luxury.

A Vision for the Future of Beauty

Francois Camili, Executive Vice President of Sales at Meiyume, remarked on the significance of Luxe Pack New York, stating, "This event serves as an ideal platform to introduce the U.S. audience to the unique offerings of Meiyume. We are more than a simple manufacturer; we are a global partner, providing beauty brands with the insights, tools, and flexibility necessary to thrive in today's fast-paced market."

Attendees are encouraged to register for a complimentary badge and discover how Meiyume is setting trends and shaping the future of the beauty industry at Luxe Pack New York 2025.

Event Details:

• - Dates: May 7–8, 2025
• - Location: Javits Center, New York City
• - Stand: D07

About Meiyume

Meiyume is a global beauty solutions provider, delivering integrated capabilities across packaging, formulation, ODM, OEM, sourcing, and beauty insights. With a broad operational footprint across the Americas, Europe, and Asia Pacific, the company collaborates with brands to offer responsive, innovative, and sustainable beauty solutions that cater to the evolving expectations of global consumers.