Charichari and Mitsubishi UFJ Trust Bank Unite to Tackle Regional Challenges
In a groundbreaking initiative, Charichari Inc. (headquartered in Fukuoka) and Mitsubishi UFJ Trust Bank (located in Tokyo), along with Music Securities and Impact Circle, are launching Japan's first individual investment fund backed by movable assets through trust. This unique
Charichari Regional Infrastructure Investment Fund is set to commence sales in July 2025.
Fostering Local Solutions Through Financial Innovation
The fund will be based on a movable trust involving 1,100 electric bicycles that Charichari is introducing to the Fukuoka region. By leveraging local investments, the initiative aims to solve transportation issues within the community—a concept referred to as the "local production for local consumption" in finance.
The fund will connect with the rising demand for impact investing by allowing clients to participate through
Securite, a crowdfunding platform focused on social impact. Additionally, the collaboration with Impact Circle will facilitate the issuance of impact reports, enabling investors to measure the tangible benefits their contributions bring to societal challenges.
Addressing a Growing Transportation Crisis
Japan faces significant public transportation sustainability concerns due to declining birth rates, an aging population, and rural depopulation, which lead to a shortage of transport providers. Many areas are struggling with inefficient transportation options, leaving communities in need.
Charichari aims to fill this gap, having launched its service in February 2018, and has since facilitated over 35 million rides. Its mission, to