#Japan #Tokyo #Teriyaki #Morinaka #seafood sauce

A New Wave of Flavor: Morinaka's Revamped Seafood Sauces

In an exciting development for home chefs and seafood lovers alike, Morinaka Co. is set to relaunch two of their popular fish sauce products on August 10, 2025. With a focus on making fish dishes more approachable and enjoyable, the revamped "Seafood Sauce for Teriyaki Yellowtail" and "Seafood Sauce for Yellowtail with Daikon" aim to revise traditional methods to create flavorful, stress-free cooking experiences.

The Features of the New Sauces

Seafood Sauce for Teriyaki Yellowtail

The newly improved teriyaki sauce introduces a significant change: it replaces the prior use of a seasoning powder with an innovative marinade. This new preparation method focuses on traditional Japanese techniques, emphasizing the importance of removing fishy odors through salting and sake washing.

• - Product Highlights:

- Combines a marinade with a teriyaki sauce for a perfect pairing.
- The marinade helps suppress any undesirable odors while retaining the fish's natural umami flavors.
- The teriyaki sauce itself boasts a refined taste, made from re-brewed soy sauce complemented by three types of sugar and mirin for a balanced richness that glistens in presentation.

Seafood Sauce for Yellowtail with Daikon

The second product in the lineup, the sauce for yellowtail with daikon, has also undergone notable improvements. The cut of the daikon has been adjusted from 1 cm to 2 cm thick, enhancing its juiciness. Additionally, the ratio of yellowtail to daikon has been altered from 5:6 to 5:8, ensuring a more satisfying portion.

• - Product Highlights:

- A ready-to-use straight sauce that requires no additional mixing.
- Combines soy sauce and sugar with the rich flavor of katsuobushi (dried bonito flakes) to create a delicious taste that excels with both the yellowtail and daikon.
- Uses sake lees as a hidden ingredient to enhance the daikon's natural sweetness and texture.

The Motivation Behind the Development

Yellowtail ranks fifth in frequency among seafood dishes during the autumn and winter months. Teriyaki and yellowtail with daikon are perennial favorites. However, consumers often express dissatisfaction regarding fishy tastes and difficulties in seasoning. In response to these concerns, Morinaka sought to incorporate expert-level Japanese culinary techniques into their sauces, eliminating common cooking anxieties.

In their previous version of the teriyaki sauce, a combination of seasoning powder and teriyaki sauce was offered. With this new revamp, Morinaka has illustrated that they are listening to their consumer base by bringing traditional approaches like salting and sake washing into modern culinary practices.

Thoughts from the Development Team

Recognizing the challenges home cooks face—such as the stress of not wanting to undercook or overcook fish—Morinaka aims to simplify the preparation of healthy fish meals for families. There is often a perception that fish lacks the volume that meat provides, which can deter families from choosing to cook fish. Through their new specialized sauces, Morinaka hopes to eliminate these cooking apprehensions, transforming meals from "Oh no, it's fish today" to "Yay, it's fish today!"

Product Overview

• - Seafood Sauce for Teriyaki Yellowtail

- Contents: 100g (90g teriyaki sauce, 10g marinade)
- Case Size: 10 packs
- Storage: Keep in a cool, dry place away from direct sunlight
- Shelf Life: 180 days
- Retail Price: 180 yen (exclusive of tax) / 194 yen (including tax)

• - Seafood Sauce for Yellowtail with Daikon

- Contents: 300g
- Case Size: 10 packs
- Storage: Keep in a cool, dry place away from direct sunlight
- Shelf Life: 750 days
- Retail Price: 200 yen (exclusive of tax) / 216 yen (including tax)

Morinaka Co. is redefining the way we approach cooking with fish, making it easier and more enjoyable for families to embrace seafood in their daily meals.