Hisense Emerges as the Fastest Growing Soundbar Brand in the World Over Five Years
Hisense Recognized as Fastest Growing Soundbar Brand
Hisense, a prominent player in the consumer electronics and home appliances industry, has proudly announced that it has been acknowledged as the fastest growing soundbar brand in the world over the last five years. This remarkable achievement is based on the soundbar sales data collected from 2019 to 2024, as reported by Futuresource Consulting. This recognition underscores Hisense's dedication to delivering outstanding audio innovation and performance that resonates with consumers across the globe.
Over the past half-decade, Hisense has expanded its soundbar offerings to cater to a variety of listening preferences and settings. The brand's product lineup includes the U Series, which provides professional-grade sound clarity, the AX Series featuring Dolby Atmos for immersive surround sound, and the HS Series which enhances dialogues and bass, optimizing every viewing moment on television.
The excellence of Hisense soundbars has been validated by experts in the field. Notable accolades include TechRadar's praise for the AX5125H, which stands out for its remarkable Dolby Atmos performance at an affordable price. Additionally, Japan's VGP 2025 awarded the HS2000N the prestigious Gold Prize, further emphasizing the brand's successful blend of innovative technology, quality, and value.
Introducing New Models: AX5140Q and AX3120Q
Hisense is taking a significant leap forward in Atmos soundbar performance with the launch of two flagship models: the AX5140Q and AX3120Q. These state-of-the-art soundbars incorporate Hi-Concerto technology, a feature that allows for seamless audio processing between Hisense TVs and the soundbars themselves. This innovation enables both devices to emit sound simultaneously, significantly expanding the sound field and creating a truly immersive audio experience for users.
The AX3120Q offers a 3.1.2-channel true Dolby Atmos and DTSX sound experience, encasing listeners in rich audio from all directions. Coupled with a 6.5-inch wireless subwoofer, it ensures deep, thundering bass that can transform any environment into a vibrant soundscape. On the other hand, the AX5140Q elevates the experience even further with a 5.1.4-channel configuration and four up-firing speakers, establishing a 360-degree audio atmosphere. The inclusion of wireless rear surround speakers enhances the soundscape, delivering height effects that draw listeners into the very heart of their favorite scenes.
Another feature of the AX5140Q is the Room Fitting Tuning, where AI technology analyzes the acoustics of the user's room and automatically adjusts the sound settings to suit the specific environment. This guarantees individualized audio reproduction tailored to each unique space.
Enhanced Features for an Unmatched Experience
Both the AX5140Q and AX3120Q integrate perfectly with Hisense TVs, designed to elevate every aspect of home entertainment. Hi-Concerto unifies the sound processing, allowing for an enhanced audio experience that resembles the ambiance of a movie theater. Furthermore, the Game Pro mode immerses gamers in extensive soundscapes, making every explosive action, footsteps, and victorious moment feel dynamic and engaging.
In addition, the EzPlay 3.0* technology empowers users, allowing them to modify sound settings directly from their TV remotes, eliminating the hassle of juggling multiple remotes or navigating through complicated menus.
Hisense's new soundbars, the AX5140Q and AX3120Q, are set to make their debut in Europe this June before being rolled out globally. These products represent Hisense's strongest venture into the Atmos soundbar market, reinforcing the brand’s mission of providing immersive, premium audio experiences to households worldwide.