Exciting Collaboration: Choeigo Shim's Power Summer Vacation Event in Odaiba!
=== DECKS × Choeigo Shim: A Summer Mash-Up ===
This summer, prepare for an extraordinary experience as the vibrant world of Choeigo Shim bursts into life at Decks Tokyo Beach, Odaiba! From July 25 to August 24, 2025, visitors will be greeted by a dazzling array of activities celebrating the beloved Korean character, a creation of illustrator Choeigo Shim, who has captured the hearts of the Z generation with over 950,000 followers on social media.
Event Overview
The event will feature an exclusive pop-up shop where fans can purchase limited edition Choeigo Shim merchandise, which perfectly captures the character's charm. In addition, the venue will also host a fabulous raffle with exciting prizes, including original novelties designed just for this collaboration! Throughout the area, visitors can immerse themselves in the whimsical and positive vibes of Choeigo Shim's universe.
Key Details:
Exclusive Stickers Await You!
During the event duration, patrons who spend over 1,500 yen (tax included) at select stores (with some exceptions) will receive a special amulet sticker as a gift. There are five unique designs available, including two exclusive to Decks, with a shiny finish. Don’t miss the chance to grab these delightful stickers, as they will be randomized and only while supplies last.
Choeigo Shim’s Cute Pop-Up Shop
Shopaholics and character lovers will be thrilled with the official Choeigo Shim merchandise pop-up store! It opens from July 25 to August 7, allowing fans to browse and purchase a variety of adorable items perfect for everyday use.
Giant Gacha Lottery
On select weekends—August 16-17 and August 23-24—visitors can participate in the Giant Gacha lottery with every purchase receipt of 1,500 yen or more. This exciting event promises delightful prizes, including limited edition Choeigo Shim merchandise that can be obtained only at Decks Tokyo Beach!
Photo Opportunities and Decorations
The whole venue will be decked out in Choeigo Shim’s whimsical decor, creating a festive atmosphere perfect for families and friends to enjoy the summer. Visitors will encounter Choeigo Shim characters welcoming everyone at the entrance, as well as photo spots featuring original illustrations by the artist scattered throughout the venue.
Launched in 2020 by the illustrator Choeigo Shim, this character embodies a playful essence that resonates with both young and adult fans alike. Known for their unique looks and cheerful messages promoting happiness, Choeigo Shim’s social media presence has soared, especially in Asia, making it a cultural phenomenon. To explore more about Choeigo Shim, check out their social media channels:
Location: Decks Tokyo Beach, 1-6-1 Daiba, Minato-ku, Tokyo
Stores: Approximately 80 shops
Operating Hours: Varies by store, check the facility's official website for details.
Contact: 03-3599-6500 (11:00 AM – 6:00 PM)
Official Website: Decks Tokyo Beach
Access:
Prepare to mark your calendars for the exciting collaboration of DECKS × Choeigo Shim and join in on the summer fun from July 25 to August 24, 2025!
This summer, prepare for an extraordinary experience as the vibrant world of Choeigo Shim bursts into life at Decks Tokyo Beach, Odaiba! From July 25 to August 24, 2025, visitors will be greeted by a dazzling array of activities celebrating the beloved Korean character, a creation of illustrator Choeigo Shim, who has captured the hearts of the Z generation with over 950,000 followers on social media.
Event Overview
The event will feature an exclusive pop-up shop where fans can purchase limited edition Choeigo Shim merchandise, which perfectly captures the character's charm. In addition, the venue will also host a fabulous raffle with exciting prizes, including original novelties designed just for this collaboration! Throughout the area, visitors can immerse themselves in the whimsical and positive vibes of Choeigo Shim's universe.
Key Details:
- - Date: July 25 (Friday) – August 24 (Sunday), 2025
- - Location: Various spots within Decks Tokyo Beach
Exclusive Stickers Await You!
During the event duration, patrons who spend over 1,500 yen (tax included) at select stores (with some exceptions) will receive a special amulet sticker as a gift. There are five unique designs available, including two exclusive to Decks, with a shiny finish. Don’t miss the chance to grab these delightful stickers, as they will be randomized and only while supplies last.
- - Sticker Distribution Period: July 25 – August 24, 2025
- - Participating Stores: All 52 stores in the venue
Choeigo Shim’s Cute Pop-Up Shop
Shopaholics and character lovers will be thrilled with the official Choeigo Shim merchandise pop-up store! It opens from July 25 to August 7, allowing fans to browse and purchase a variety of adorable items perfect for everyday use.
- - Opening Hours: 11:00 AM – 8:00 PM (until 6:00 PM on the final day)
- - Location: Seaside Mall 5th Floor, Restaurant Plaza
Giant Gacha Lottery
On select weekends—August 16-17 and August 23-24—visitors can participate in the Giant Gacha lottery with every purchase receipt of 1,500 yen or more. This exciting event promises delightful prizes, including limited edition Choeigo Shim merchandise that can be obtained only at Decks Tokyo Beach!
- - Lottery Hours: 12:00 PM – 7:00 PM
- - Location: Seaside Mall 5th Floor, Restaurant Plaza
Photo Opportunities and Decorations
The whole venue will be decked out in Choeigo Shim’s whimsical decor, creating a festive atmosphere perfect for families and friends to enjoy the summer. Visitors will encounter Choeigo Shim characters welcoming everyone at the entrance, as well as photo spots featuring original illustrations by the artist scattered throughout the venue.
- - Photo Spots: Various locations inside the venue
- - Welcome Door: Island Mall 3rd Floor & Seaside Mall 3rd Floor
About Choeigo Shim
Launched in 2020 by the illustrator Choeigo Shim, this character embodies a playful essence that resonates with both young and adult fans alike. Known for their unique looks and cheerful messages promoting happiness, Choeigo Shim’s social media presence has soared, especially in Asia, making it a cultural phenomenon. To explore more about Choeigo Shim, check out their social media channels:
Venue Information
Location: Decks Tokyo Beach, 1-6-1 Daiba, Minato-ku, Tokyo
Stores: Approximately 80 shops
Operating Hours: Varies by store, check the facility's official website for details.
Contact: 03-3599-6500 (11:00 AM – 6:00 PM)
Official Website: Decks Tokyo Beach
Access:
- - Train: A 2-minute walk from Yurikamome’s Odaiba Seaside Park Station, or a 5-minute walk from the Rinkai Line’s Tokyo Teleport Station.
- - Car: Around 3 minutes from the Daiwa Ramp on the Shuto Expressway No. 11, or 4 minutes from the Ariake/Rinkai Fukutoshin Ramp on the Bayshore Route.
Prepare to mark your calendars for the exciting collaboration of DECKS × Choeigo Shim and join in on the summer fun from July 25 to August 24, 2025!
Topics Entertainment & Media）
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