#US #Denver #Customer Experience #Voxology #Integrated Research

Voxology Enhances Offerings with Key Acquisition

In a significant development, Voxology, a recognized leader in the Communications Platform as a Service (CPaaS) arena, has announced the strategic acquisition of advanced testing capabilities from its partner, Integrated Research (IR). This acquisition includes notable products like HeartBeat, WebBeat, and StressTest, which are crucial for ensuring high-quality customer experience in today's competitive market.

A Seamless Transition for Clients

One of the most compelling aspects of this acquisition is the smooth transition it promises for existing clients. All relevant contracts currently in place will shift to Voxology without any interruption in service or support. This includes clients who utilize the newly acquired solutions bundled within other IR products, who will maintain their IR status as needed. The structure of this deal allows IR to continue selling their testing solutions independently, ensuring that both companies can thrive while serving their customer bases.

Commitment to Customer Experience

Justin Newman, the COO of Voxology, expressed enthusiasm for this acquisition, highlighting the growing importance of customer experience (CX) as a differentiator for modern brands. "Voxology is thrilled to incorporate Customer Experience Testing into our growing product offering as CX is one of the most important differentiators for modern brands,” said Newman. By integrating these testing solutions, Voxology aims to bolster its ability to enhance the customer journey, which is essential in today's fast-paced digital communication landscape.

Confidence in Partnership

The CEO of Integrated Research, Ian Lowe, demonstrated confidence in this transaction, affirming that it allows both companies to focus strategically on their respective growth paths. Lowe stated, "This transaction allows us to strategically focus resources on our product-led growth strategy, including new predictive and remediation products. Voxology is an existing partner, so we know they are committed to advancing the testing capabilities they have acquired.” This sentiment underscores the collaborative spirit that characterizes the relationship between Voxology and IR, suggesting a bright future for both parties.

Voxology's Role in the Communications Landscape

Voxology is not only a CPaaS provider but also a licensed carrier with extensive international reach, facilitating billions of calls and messages every month. The company supports a diverse range of clients, from Fortune 100 entities to burgeoning SaaS startups across various sectors, including healthcare, financial services, and education. Their dedication to combining cost-effective services with exceptional support positions them uniquely within the communications industry, aiming to deliver unparalleled customer experiences.

About IR

Integrated Research (ASX: IR) is renowned as a global leader in observability, assisting enterprises with real-time performance intelligence across critical business software and infrastructure. This level of expertise is vital for companies that rely on uninterrupted service delivery, particularly in an era where digital communication and collaboration are integral to operational success.

By aligning the strengths of Voxology and IR, this acquisition not only enhances Voxology’s product offerings but also reiterates its commitment to providing exceptional customer experiences. With a focus on continuous improvement and proactive service delivery, Voxology is set to redefine customer engagement strategies, ultimately benefiting the brands they serve.