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Hivelocity's Innovative Reseller Partner Program

Hivelocity recently unveiled its Reseller Partner Program, marking a significant milestone for hosting providers, managed service agencies, and independent software vendors. This initiative enables partners to sell Hivelocity's bare metal servers, Virtual Private Servers (VPS), and Virtual Dedicated Servers (VDS) under their own branding and pricing structures. The program aims to not only simplify the sales process but also empower resellers to enhance their customer relationships by fostering a more customizable service experience.

With the ongoing shift in workloads from hyperscale cloud solutions to dedicated infrastructure, there is a growing trend among businesses to purchase these services through resellers. However, many resellers face tight margins and difficulties with vendor support, which has hindered their growth potential. The Hivelocity Reseller Partner Program is strategically designed to confront these hurdles by providing resellers with a comprehensive support system.

Program Tiers and Benefits

The program features a tiered structure that begins with a cost-free entry-level Member tier. This tier provides partners with access to the myVelocity portal, an essential resource for managing client services effectively. Furthermore, it includes entry to the Hivelocity Academy, which offers educational resources to enhance partners' knowledge and capabilities.

As partners progress to higher tiers—Silver, Gold, and Platinum—additional benefits come into play. These include substantial wholesale discounts, dedicated account management, quarterly business reviews, and marketing development funds to support promotional activities. These tiered structures encourage partners to scale their business by rewarding higher monthly spend commitments.

A distinctive feature of this program is the support for marketing initiatives. With the allocated marketing development funds, partners can host webinars, engage in joint events, and conduct paid advertising campaigns. This proactive approach ensures that resellers are not just selling a product but are also equipped with the right tools to attract new customers and retain existing ones.

At the peak of the program, Platinum partners receive exclusive perks, including a position on the Hivelocity Customer Advisory Board, allowing them direct communication with the company’s leadership team. This collaborative environment is aimed at fostering a community where partners feel valued and supported.

Hivelocity ensures that resellers have the backing they need to thrive in a competitive market. According to Matt Schatz, Chief Revenue Officer at Hivelocity, "Resellers are crucial to our business. In today’s landscape, they require more than just competitive pricing; they need a supportive framework that includes marketing expertise and a responsive, customer-oriented team. Our growth is tied to the success of our reseller partners."

The Future of Reselling with Hivelocity

The Hivelocity Reseller Partner Program not only broadens the horizon for existing resellers but also sets the groundwork for new entrants in the hosting and software market. The program is currently open for enrollment, and interested parties are encouraged to learn more by visiting Hivelocity.

Since its inception in 2002, Hivelocity has established itself as a premier provider of bare metal infrastructure solutions. With its commitment to excellence and a strong focus on customer satisfaction, the company serves mid-market to enterprise clients across various sectors, including gaming, healthcare, SaaS, fintech, and high-performance computing. By launching the Reseller Partner Program, Hivelocity is reinforcing its mission to empower businesses and adapt to the ever-evolving needs of the technology landscape.