#Japan #Web3 #Fukuoka #D2C #Ureru

Ureru Net Advertising Group's Strategic Move into Web3 and Fintech

In an ambitious step forward, Ureru Net Advertising Group, headquartered in Fukuoka, Japan, is set to launch a proprietary digital asset, a token, on its Web3 platform called FiNANCiE. This initiative aims to create a specialized financial and industrial infrastructure, termed the D2C Token Ecosystem, designed specifically for the Direct-to-Consumer (D2C) industry.

Background of the Project: Revamping the D2C Industry with Web3 Technology

The domestic D2C market in Japan is projected to grow to a staggering 3 trillion yen. However, despite the ease of entry, only a limited number of companies manage to sustain ongoing success. This disparity arises mainly from the varying access to advanced marketing knowledge, talent, and capital. Ureru aims to leverage years of experience gathered in its unique marketing strategies, known as “The Strongest Selling Know-How®,” combined with cutting-edge technologies like Web3 and blockchain. The goal is to establish a D2C infrastructure that allows everyone to compete fairly, optimizing their chances of success and ultimately enhancing the productivity and structural transition of the D2C industry.

Core Objective: Creating the D2C Token Ecosystem

At the heart of this initiative lies the establishment of a utility token on the FiNANCiE platform. The token will serve various purposes, including:

1. Visualizing and Sharing Participation Incentives
Participants in the D2C community—including businesses, creators, and partners—will have their contributions, learning efforts, and participation in joint projects evaluated and visible through token metrics. This process will help accumulate what is often overlooked as a “digital asset,” driving community engagement and the circulation of knowledge.

2. Digitizing and Accelerating Value Exchange
By linking tokens to the various values essential for D2C businesses—such as marketing expertise, creative content, technology, and human resources—Ureru intends to facilitate smoother transactions. This interconnectedness will enable collaborations characterized by speed and flexibility, eliminating traditional barriers to business partnerships.

3. Launching New Funding and Co-Creation Models
Through token sales and related schemes, Ureru plans to develop a novel funding model that supports the growth of D2C businesses and projects. Utilizing insights from advertising, CRM, and e-commerce marketing, the company will design and manage programs focused on co-creation and acceleration based on the token.

Note: The tokens issued by Ureru serve to stimulate community engagement and the D2C sector. The price or future value of these tokens is not guaranteed, as they are subject to change based on market conditions and project developments. Participants must make investment decisions at their discretion.

Expanding into Web3 and Fintech with FiNANCiE

FiNANCiE represents a Web3 platform that employs blockchain technology to issue and manage tokens, thereby supporting community and project growth. Ureru's collaboration with FiNANCiE will focus on:

• - Operating Web3 communities tailored for D2C businesses.
• - Planning and implementing marketing strategies that incorporate token utilization.
• - Creating innovative customer and brand experiences through digital assets.

These efforts will enable Ureru to explore new business opportunities in the Web3 and fintech landscape.

Impact on Company Value and Business Operations

1. Expanding Lead Generation
The community formed within the D2C Token Ecosystem is expected to become one of the industry's largest gathering networks of domestic D2C players and related entities. This expansion will provide extensive interaction opportunities with D2C businesses, potentially leading to increased advertising and CRM project acquisitions.

2. Enhancing Services with Precise Marketing Data
Analyzing real-time data on challenges and solutions within the community will significantly boost the precision of the advertising, CRM, and landing page improvement services Ureru offers, contributing to maximizing the lifetime value of existing clients.

3. Creating New Revenue Models in the Web3 Space
Operating communities, solutions leveraging tokens, and marketing tied to digital assets will usher in diverse Web3-related business opportunities, allowing for the diversification and fortification of Ureru's revenue base.

4. Strengthening Position to Enhance Corporate Value and Shareholder Value
By creating and managing an industry-specific token ecosystem, Ureru aims to reinforce its position as a long-term hub and infrastructure player in the D2C market, facilitating the enhancement of corporate and shareholder value through expanded business models and diversified revenue streams.

Societal Contribution: Democratizing D2C for Japan's Economy

Ureru’s project aligns with the mission of the Japan D2C Association, which aims to dramatically increase sales for all D2C companies in Japan. By sharing successful know-how, fostering new brand creation, and supporting local businesses, the initiative is expected to drive job creation and regional revitalization, boosting national industrial strength.

Going forward, Ureru Net Advertising Group remains committed to balancing corporate value with social value as it vigorously promotes the advancement of the D2C market. The project is expected to positively impact the consolidated results for the fiscal year ending July 2026.

Ureru intends to continue pushing forward with its guiding principle of creating numerous success stories worldwide by using its “Strongest Selling Know-How®” to lead all partnering companies to 100% success in the evolving D2C market.