Awin and MomentScience Unveil the BrandConnect Plugin
In an exciting development for affiliate marketing, MomentScience has joined forces with Awin, a frontrunner in the affiliate marketing landscape, to introduce a pioneering plugin named
BrandConnect. Launched on April 22, 2025, this user-friendly plugin is designed to foster seamless collaborations between brands, enabling merchants to effortlessly create brand-to-brand partnerships aimed at enhancing customer engagement and driving incremental revenue.
Revolutionizing Brand Collaborations
Prior to the launch of BrandConnect, many brands encountered technical barriers that made establishing partnerships an arduous process. However, Awin's new integration simplifies this challenge. Merchants can now create reciprocal marketing offers directly within the Awin ecosystem, significantly enhancing their ability to connect with complementary businesses. For example, a rental car service can offer exclusive promotions for a hotel chain on its booking confirmation page, while the hotel might reciprocate with special deals for the car rental company’s clientele. This reciprocal arrangement not only amplifies brand visibility but also enriches customer experience, providing value in the form of special deals that customers might not have expected.
Awin’s President for North America, Adam Weiss, expressed his enthusiasm about the plugin, emphasizing that it aligns with Awin's mission to help merchants derive maximum value from their affiliate marketing strategies. He noted, "By integrating MomentScience's technology into our marketplace, we're providing brands with a powerful, automated solution to foster partnerships, increase revenue, and enhance the customer experience in a truly scalable way."
Driving Measurable Growth
In a statement from Jon Nolz, CEO of MomentScience, he remarked on the transformative potential of partnerships in the future of commerce, stating, "The 'BrandConnect' plugin on Awin makes it easier than ever for merchants to unlock the power of Brand-to-Brand marketing and deliver relevant offers that surprise and delight their customers."
The availability of this plugin heralds a new era for post-transaction marketing technology. It eliminates traditional barriers linked to managing and optimizing partnership deals, allowing for a more straightforward, efficient approach. Merchants can now take control of their marketing strategies, ensuring that they not only maximize their affiliate marketing efforts but also enhance customer satisfaction by delivering relevant offers at the right moment.
The Role of MomentScience
MomentScience, renowned for its commitment to driving customer engagement through innovative marketing solutions, advocates for leveraging every transaction moment effectively. Its technology allows businesses to publish personalized, high-converting offers right after the customer completes a transaction—an essential moment when engagement can significantly impact consumer behavior. This timely approach ensures that customers receive offers that not only resonate with their recent purchases but also encourage them to return for future engagements.
With the introduction of BrandConnect, MomentScience reinforces its stance as a leader in post-transaction marketing, encouraging brands to think beyond single selling moments to foster long-lasting relationships through strategic partnerships. By utilizing the power of post-transaction marketing and intelligent partnerships, brands can navigate an increasingly competitive e-commerce landscape while significantly boosting customer loyalty and lifetime value.
How to Access the Plugin
The BrandConnect plugin is now available for all Awin merchants in the Awin app store. Those interested in enhancing their brand partnerships and unlocking new revenue streams can easily access it and start leveraging the power of brand-to-brand collaborations. With strategic alliances becoming a vital component of successful marketing, the launch of this plugin represents a meaningful step towards promoting innovative and mutually beneficial partnerships across the affiliate marketing sector.
For more information and to begin utilizing the BrandConnect plugin by MomentScience, visit
Awin’s official site.