Caffarel Celebrates 200 Years with Special Seminar on Gianduja in Japan
Caffarel, a renowned chocolate brand from Turin, Italy, established in 1826, is celebrating its 200th anniversary in 2026. To honor this milestone, Yamamoto Shoten, the exclusive importer and retailer for Caffarel in Japan, is hosting a special seminar titled "Enjoying Traditional Chocolate Treats Representing Italy: A Special Gianduja Seminar" at the Eataly Ginza location.
In order to participate, interested individuals can fill in the required information on the application form linked here: Apply here. The application deadline is February 4, 2026, at 3:00 PM.
Participants will delve into various aspects of Gianduja, including:
Gennaro Volpe, a celebrated pastry maestro born in Naples in 1962, opened his own pastry shop at just 23. He continues to manage Pasticceria Caffetteria Volpe, a renowned establishment featured multiple times in Italy's prestigious gourmet magazine, Gambero Rosso. A winner of numerous pastry competitions across Europe, he received a craftsmanship medal from the Italian President in 2010. In 2012, he joined Caffarel as a brand ambassador and has served as the total coordinator for Caffarel Chocolate University since 2018.
Founded in 1826, Caffarel is a historic chocolate brand from Turin known for inventing and popularizing Gianduja chocolate, made from hazelnut paste and cocoa. This unique treat has delighted chocolate lovers worldwide for decades and continues to be a symbol of Italian confectionery excellence.
For more information and to browse products, visit the Caffarel official online shop or follow their Instagram.
Seminar Details
- - Event Name: Enjoying Traditional Chocolate Treats Representing Italy: A Special Gianduja Seminar
- - Date and Time: February 10, 2026, from 3:00 PM to 4:30 PM
- - Participation Fee: 2,000 yen (tax included, comes with a ticket to the Chocolate Museum)
- - Venue: Eataly Ginza, LA GRIGLIA
In order to participate, interested individuals can fill in the required information on the application form linked here: Apply here. The application deadline is February 4, 2026, at 3:00 PM.
Important Notes for Applicants
- - Please be aware that applications submitted after the deadline cannot be accepted.
- - In the case that there is a lottery for attendance, only those selected will be contacted. For inquiries regarding the lottery results, please refrain from reaching out.
- - On the day of the event, preparations will be made according to the number of participants, and should any changes occur after selection, we request a prompt email to [email protected].
- - Confirmations for winning applicants will be sent by email around 5:00 PM on February 4, 2026.
Seminar Content
Participants will delve into various aspects of Gianduja, including:
- - The history of Gianduja
- - Hazelnuts, a specialty of the Piedmont region
- - The secrets behind Gianduja's deliciousness
- - A hands-on experience: piping Gianduja under the direct instruction of a chef, along with tastings of Gianduja and other delights.
Featured Chef: Gennaro Volpe
Gennaro Volpe, a celebrated pastry maestro born in Naples in 1962, opened his own pastry shop at just 23. He continues to manage Pasticceria Caffetteria Volpe, a renowned establishment featured multiple times in Italy's prestigious gourmet magazine, Gambero Rosso. A winner of numerous pastry competitions across Europe, he received a craftsmanship medal from the Italian President in 2010. In 2012, he joined Caffarel as a brand ambassador and has served as the total coordinator for Caffarel Chocolate University since 2018.
About Caffarel
Founded in 1826, Caffarel is a historic chocolate brand from Turin known for inventing and popularizing Gianduja chocolate, made from hazelnut paste and cocoa. This unique treat has delighted chocolate lovers worldwide for decades and continues to be a symbol of Italian confectionery excellence.
For more information and to browse products, visit the Caffarel official online shop or follow their Instagram.
Company Overview
- - Company Name: Yamamoto Shoten Co., Ltd.
- - President: Itsuki Natorii
- - Location: 79 Kyomachi, Chuo Ward, Kobe City, Japan, 650-0034
- - Founded: 1911
- - Operations: Import/export, domestic wholesale, retail, and western confectionery production and sales.
- - Capital: 40 million yen.
Topics Consumer Products & Retail）
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