Yili Group Expands Global Footprint with Pro-Kido Infant Formula Launch in Hong Kong

On May 20, 2025, Yili Group hosted a major product launch event in Hong Kong, unveiling Pro-Kido, its latest infant formula brand aimed at the local market. This move signifies a critical step in Yili's global expansion strategy, reinforcing its position as China's leading producer of milk powder. Pro-Kido stands out within Yili's extensive infant formula lineup, which has been gaining recognition both domestically and internationally.

Strategic Partnerships for Market Penetration

During the launch, Yili announced a pivotal partnership with Mannings, Hong Kong's foremost health and beauty retailer. This collaboration is designed to bolster Yili’s presence in the local market, enabling better access to consumers. According to Zhang Yipeng, the Vice President of Yili Group, Hong Kong is viewed as an international gateway to wider markets, and Yili is focused on harnessing opportunities alongside global partners to deliver high-quality and nutritious products.

Groundbreaking Research on Breast Milk

A significant part of the launch was Dr. Ignatius Szeto’s presentation, who is both an Assistant President at Yili Group and the head of the company’s Global Maternal and Infant Nutrition Research Center. Dr. Szeto introduced Yili’s