David Yurman Launches New Flagship Store in Miami's Design District
David Yurman, known as one of America’s foremost luxury jewelry brands, has proudly announced the grand opening of its latest flagship store, located in the heart of Miami's vibrant Design District. This exciting new space is more than just a retail location; it serves as a creative playground for both artists and jewelry enthusiasts alike, embodying the essence of the brand's artistic heritage.
A Collaborative Masterpiece
The boutique's design is a collaborative achievement led by Evan Yurman, the brand's President and Chief Creative Officer, alongside renowned Italian architect Andrea Tognon and advisory Creative Director Bernadette Blanc. Drawing inspiration from the precious metals and stones of the Yurman family's private collection, the structure captures the spirit of craftsmanship synonymous with the David Yurman brand.
“We are thrilled to open our new flagship in Miami, at the center of the art scene,” stated Evan Yurman. “As a brand founded by two artists, this space reflects our family heritage and shared vision of creating beautiful things that inspire us—whether it’s our products, the retail experience, or our design. Collaborating with Andrea Tognon and Bernadette Blanc, we felt there was no better place for the debut of this unique concept than a neighborhood teeming with artistic fervor and cultural heritage, drawing many of our current and future clientele.”
Architectural Innovation
The architectural approach to the storefront involved a creative discussion around designing a jewelry piece. Tognon described it as carving a gigantic stone volume to create a façade that harmonizes split stone with metallic hues, resulting in an extraordinary monolithic street presence that captures attention. This façade is adorned with an impressive extruded logo, signifying the brand's American roots.
Upon entering the boutique, visitors are greeted with meticulously crafted installations made from various stone surfaces reminiscent of precious jewelry. A tiered wall made of vertically cut granite pieces curves like a stunning chain, while the distinctive Cable motif, a hallmark of the brand, is artistically integrated throughout the space, visible in elements like the sculptural handrail at the store's entrance and a circular showcase beneath the staircase.
On the second floor, a private salon offers a stunning view of the Design District, featuring the brand's men's, women's, and high jewelry collections, along with an extraordinary array of David Yurman's personal artworks and private objects.
Tognon’s approach emphasizes deconstructing elements into their basic forms and reimagining them, similar to how the brand’s Cable motif is continuously reinterpreted and infused into their designs. Serving as a common thread, Cable will continue to be utilized in innovative and contemporary ways throughout various collections.
Unveiling Exclusive Styles
The new boutique introduces exclusive styles inspired by the magnetic atmosphere of Miami, its landscapes, and tropical sunsets. Vivid semiprecious stones in electric pink, neon green, cobalt blue, and fiery orange embody the city’s excitement and vitality.
“The retail world is constantly reinventing itself,” says architect Andrea Tognon. “Our main goal in collaboration with Evan Yurman was to innovate while connecting with the brand’s rich heritage. Together, we created a timeless design that welcomes both new and existing customers.”
David Yurman’s flagship in Miami was ceremonially opened on March 20, with festivities continuing through May 1. The store operates daily from 11 AM to 7 PM, inviting customers to experience the luxury and creativity that the brand epitomizes. For further details, visit
David Yurman’s official website.
About David Yurman
Founded by sculptor David Yurman and his wife Sybil, a painter and ceramicist, in New York City, David Yurman is America’s leading luxury jewelry house. The couple aimed to merge their unique creative talents to develop beautifully designed pieces. Five decades later, the Yurman family continues to innovate under the leadership of their son, Evan, crafting timeless jewelry that is meant to be lived in and worn effortlessly. The collections, known for their exquisite craftsmanship and innovative designs, draw inspiration from the vibrant energy of New York and classic motifs from art, architecture, history, and nature. The iconic Cable motif remains a signature, continually evolving within the brand's offerings.
David Yurman jewelry is available at
DavidYurman.com and in 49 retail locations across the United States, Canada, Hong Kong, and France, as well as at over 300 fine jewelry and watch retail partners worldwide.