An Adorable New Collection
In a delightful collaboration, Sumida Aquarium teams up with the renowned umbrella brand Wpc. to introduce a charming range of penguin-themed umbrellas. Starting February 2, 2026, fans can purchase their own pieces from the official Wpc. online store, numerous retail outlets, and Wpc. direct stores across the country.
Discover the Magic of Penguins
At the heart of this collaboration is the "Sumida Penguin Relational Map". This intriguing chart illustrates the unique personalities and relationships among the penguins living at Sumida Aquarium, as well as their interactions with the dedicated staff. The map showcases the evolving social dynamics of these delightful creatures, capturing the public's attention for being both complex and endearing. Wpc. brings these beloved penguins to life through two distinct umbrella styles: a transparent vinyl umbrella and two compact foldable umbrellas, bringing the charm of Sumida Aquarium directly to every customer.
Unique Design Features
The vinyl umbrella encapsulates the playful essence of penguins swimming joyfully. Its clear design gives a sense of being under the sea, while the whimsical waves depicted on the edges enhance the experience. Featuring a charming fish-shaped charm representing the penguins' favorite snacks, this umbrella is sure to bring delight on rainy days.
Product Details
- - Name: Sumida Aquarium x Wpc. Swimming Penguin Umbrella
- - Price: 3,300 yen
- - Material: Polyethylene (with polyester at the hem)
- - Span: 60 cm
- - Color Choices: Off-white / Blue
A unique touch to the design reflects the penguins birthed at Sumida Aquarium—each wears a melon green band on their left wing. This collaboration includes a similar melon green rubber band on the umbrella's handle, enhancing the connection to the penguins. Adorned with cute penguin embroidery on both the umbrella and its case, this compact foldable design is perfect for easy transportation.
Additional Umbrella Styles
- - Name: Sumida Aquarium x Wpc. Matching Sunshade Mini
- - Price: 4,840 yen
- - Material: 100% polyester (with PU coating on the inside)
- - Span: 47 cm
- - Color Options: Off-white / Black
- - Features: UV protection 100%, light blocking 100%, UPF 50+, waterproof function.
This sunshade mini features a charming design with swimming penguins printed on a blue organza fabric, making it a stylish yet practical accessory.
- - Name: Sumida Aquarium x Wpc. Swimming Penguin Rim Organza Mini
- - Price: 4,840 yen
- - Material: 100% Polyester (cutting nylon 100% for mixed sections)
- - Span: 54 cm
- - Color Choices: Off-white / Black
- - Features: UV protection 100%, light blocking 100%, UPF 50+, and is waterproof.
With its sophisticated yet simple design, this mini umbrella portrays the swimming penguins, giving you a delightful connection to the joyful atmosphere of the aquarium.
Quality and Functionality
Wpc.'s umbrellas are designed with exceptional quality, employing a canopy that boasts UV protection of 100%, light-blocking capabilities of 100%, and a high UPF rating of 50+, making them effective against the summer sun. The black polyurethane coating on the underside helps minimize glare while providing excellent heat-blocking properties. These exceptional umbrellas ensure that both sun and rain are no longer a concern, offering a reliable all-weather solution.
Where to Purchase
The new penguin-themed umbrellas are available on various online platforms, including the official Wpc. online store, Rakuten, ZOZOTOWN, and more. Wpc. also has multiple direct stores, including locations in Osaka and Tokyo, where customers can discover these delightful umbrellas in person.
For further updates and to explore the multitude of unique products from Wpc., check out their official social media channels on platforms like Instagram, TikTok, and X.
Company Information
Wpc., operated by World Party Co., Ltd, is based in Osaka and has been a key player in the rain goods industry since its establishment in 1985. The company is dedicated to innovating their products, ensuring a blend of creativity, quality, and functionality, as well as a commitment to bringing joy and excitement through their unique designs.
As this collaboration unfolds, fans of both Wpc. and Sumida Aquarium are sure to find these penguin umbrellas a perfect blend of cuteness, functionality, and a fun aquatic experience.