#Japan #Tokyo #DIANA #Kizuna Ai #+diana

Kizuna AI and DIANA's Exciting Collaboration

Diana Corporation, renowned for its stylish women's shoes and bags, is thrilled to announce the second installment of its collaboration with virtual talent Kizuna AI. This exciting promotion will take place in select stores from June 17 to June 30, 2026, and promises to showcase Kizuna AI sporting the vibrant collection of DIANA's footwear, particularly the popular "+diana" sneakers, and stylish bags.

As part of this campaign, a special visual featuring Kizuna AI donning these trendy items will be displayed in stores and on social media platforms. The visuals are designed to be eye-catching and are a perfect way to celebrate Kizuna AI's birthday on June 30. In addition, customers making purchases over 10,000 yen during this period will be rewarded with exclusive merchandise, including a clear file or sticker featuring Kizuna AI's illustration, while supplies last. For those signing up for the diamo membership program, an original acrylic stand will also be given as a gift.

About Kizuna AI

Kizuna AI is a trailblazing virtual YouTuber and artist, who kicked off her career in December 2016 with the aim of connecting with fans worldwide. With a fanbase exceeding 3 million YouTube subscribers on her channel “A.I.Channel” and over 10 million followers across various social media, Kizuna AI has broken barriers between the virtual and real worlds, embodying the essence of the VTuber phenomenon.

Currently, she focuses on music as the primary medium to transcend language and cultural boundaries, continuously striving to connect with people around the globe. 2026 marks her 10th anniversary, a pivotal year poised for new challenges and achievements that will carry her legacy into the future.

Promotion Details

The promotion will be available across several select locations, including:

• - Sapporo Parco
• - Ikebukuro Parco
• - Shinsaibashi Parco
• - Nagoya Parco
• - Hiroshima Parco
• - Sendai E-spar
• - Kanazawa Hyakubangai Rinto
• - Takasaki Monterey
• - Shinjuku Lumine Est
• - Lalaport TOKYO-BAY
• - Solaria Plaza
• - Tokyo Solamachi’s Artemis by DIANA

Customer Incentives

During the promotional period, shoppers at DIANA stores will receive a promotional gift for purchases totaling 10,000 yen or more. Customers can choose from:

• - Clear files featuring exclusive illustrations
• - Stickers

Furthermore, new diamo members will also receive a creatively designed acrylic stand with a personalized message from Kizuna AI.

Online Offerings

Celebrating the collaboration, a 3D model of the sneakers worn by Kizuna AI will be available for free on the online shopping platform within the creator community BOOTH, accessible for a limited time on the website dianashoes.com. These digital models can be utilized on the social VR platform VRChat, making it an innovative way for fans to engage with Kizuna AI's fashionable style.

Distribution Period: From June 17, 2026, 12:00 PM to June 30, 2026, 11:59 PM.
Distribution Location: dianashoes.booth.pm

Featured Products

The highlighted items from this campaign include:

Ribbon Knit Sneakers

• - Item No: MF45521
• - Price: ¥18,700 (including tax)
• - Heel Height: 5cm
• - Available Sizes: 21.5-26.0cm
• - Color Options: Black, Ivory

These feminine sneakers are styled with a decorative big ribbon, merging fashion and functionality with a water repellent knit material, making them perfect for daily wear.

Happy Mini Boston Bag

• - Item No: KB6128
• - Price: ¥17,050 (including tax)
• - Dimensions: 190mm x 270mm x 130mm/90mm (height x width x depth/handles)
• - Available Colors: Black, Sepia, Ivory

This charming mini boston bag features a delightful bag charm, bringing happiness to anyone who carries it. Spacious yet compact, it can fit a 500ml water bottle, making it an ideal accessory for daily excursions.

About Diana Corporation

Founded with the mission of contributing to "Beautiful Foot Culture," Diana Corporation embodies a commitment to integrity and growth. Based in Minato Ward, Tokyo, the company offers a variety of original brands and imports renowned international brands, primarily focusing on women's footwear and bags. Their expansive brand lineup includes DIANA, Wellfit by DIANA, Kumu by DIANA, Plus DIANA, and others. Learn more about their offerings via their official website: dianashoes.co.jp.