#USA #New York #Series B #Lucky Energy #energy drink

Lucky Energy's $25 Million Series B Round

In a significant move, Lucky Energy, recognized as one of the most rapidly advancing energy beverage brands across the United States, proudly announced the successful closure of an oversubscribed $25 million Series B funding round. This latest financial achievement was led by Paine Schwartz Partners, alongside support from both current and new investors such as North Fifth Services, Sequel, and Joyance Partners.

This infusion of capital reflects an increasing confidence among investors in the burgeoning clean-energy beverage market, recognized as one of the swiftest-growing segments within the expansive $100 billion energy drink industry. Lucky Energy is looking to utilize these funds to propel its nationwide growth, which entails an increased retail footprint, bolstering key national and regional partnerships, intensifying marketing endeavors, and expanding its workforce to efficiently meet escalating consumer demand.

In addition to this financial backing, Lucky Energy has welcomed two distinguished Paine Schwartz Partners Operating Directors onto its board of directors: James Brennan, founder and CEO of ENlightened Brand Ventures, and Bob DeBorde, Chairman of Suja Life and Promix Nutrition. This leadership team brings decades of expertise in cultivating category leaders, now joined by long-serving board member Dan Ginsberg, the former CEO of Red Bull North America.

Founded on the core principles of providing energy drinks that are not only cleaner but also healthier, Lucky Energy has been gaining traction by offering a unique energy drink made with merely five ingredients—containing zero sugar, zero calories, and devoid of artificial additives. The brand aims to cater to those seeking prolonged, uplifting energy without the typical crashes associated with energy drinks. Following the viral success of Lucky Energy's Black Label line, which was launched exclusively on the company's website, they have experienced phenomenal growth throughout 2025. Currently, they are available in over 15,000 retail locations nationwide, planning to expand into Walmart, Sheetz, and Cumberland Farms stores by December.

With projections showing that sales are set to double year-over-year, Lucky Energy is perfectly positioned to extend its clean-energy mission to a broader consumer base. Commenting on this pivotal moment, Bob DeBorde stated, “Lucky Energy is redefining what consumers expect from energy drinks. By merging great flavor with clean, functional ingredients, the brand stands at the forefront of the next wave of growth in this sector.”

James Brennan echoed similar sentiments, emphasizing the remarkable narrative behind Lucky Energy, stating, “Every now and again, a brand possesses an incredible story. We view Richard’s journey with Lucky as one that ranks among the greatest.”

As Richard Laver, Founder and CEO of Lucky Energy shared: “Lucky Energy emerged from the belief that people deserve a cleaner, simpler energy drink they can truly feel good about. We're on a mission to construct a modern energy powerhouse and our dreams are as audacious as those who choose Lucky.”

Lucky Energy not only exemplifies a new era of energy drinks but also revamps consumer expectations. The brand's impressive philosophy can be described as not just about energy but about crafting a conduit for individuals to harness their passions. For more information about Lucky Energy, visit LuckyBevCo.com, or connect on social media at @LuckyEnergyOfficial on Instagram or @LuckyEnergy on TikTok.

About Lucky Energy

Lucky Energy positions itself as a healthier, simpler energy drink for those who believe success is a process built over time. Founded by beverage innovator Richard Laver, Lucky Energy enhances performance with clean ingredients and vibrant natural flavors while reducing the ingredient list by 33% compared to traditional energy drinks. Each can features a proprietary mixture of five super-ingredients—including maca and beta-alanine—to sharpen focus, boost endurance, and maintain motivation. With zero sugar, zero calories, and no synthetic additives, Lucky Energy fuels entrepreneurs, creators, and everyday visionaries who carve out their own path with intention.