Discovering Independence Through Grasons Franchising
As the season of independence approaches, many aspiring entrepreneurs are seeking ways to attain financial and professional freedom. Grasons, an estate-sale and business-liquidation franchise under Evive Brands, provides a unique opportunity to achieve this freedom through a diversified service model capable of creating resilient and community-focused businesses.
A Unique Model for Multiple Revenue Streams
Grasons franchisees thrive on a business model that generates income from five distinct service offerings: traditional on-site estate sales, online estate sales, online auctions, business liquidations, and clean-out services. At the heart of this operation lies the consignment approach where clients trust their belongings to Grasons, who then select the optimal mix of services to maximize returns.
Craig Tyler, the Brand Leader of Grasons, emphasizes the importance of their flexible model: "Our multi-faceted approach allows franchisees to match the appropriate services to each client situation, whether they are downsizing a family home, closing a retail storefront, or liquidating corporate assets. This adaptability is crucial in today's unpredictable economy."
Meeting Growing Demands
The demand for Grasons’ services is fueled by significant demographic shifts. According to the U.S. Census Bureau, over 10,000 Americans turn 65 each day, increasing the need for estate-transition services. Furthermore, projections from UBS indicate that more than 50,000 brick-and-mortar store closures in the U.S. between 2024 and 2030 will offer additional opportunities for experienced liquidators.
Franchise owner Lynn Dorton, based in Nashville, Tennessee, embarked on her entrepreneurial journey after two decades in business development and marketing. Not only has she started her franchise in early 2025, but she collaborates with her son, Carter, to ensure that their new venture upholds integrity and compassionate service in Middle Tennessee. Dorton reflects, "Starting my journey in entrepreneurship with Grasons has allowed us to significantly impact our community while having autonomy over our future. Each project we manage, whether it’s an in-person estate sale or an online auction, allows us to tailor solutions that alleviate clients' stress while establishing a sustainable business for our family."
The Value of Diversified Revenue
The versatility of Grasons' service offerings is echoed by multi-unit owner Vincent Stirone from Orange County, California. He states, "Every estate or business liquidation is different. Our ability to shift between on-site sales and online auctions, while also incorporating clean-out services when necessary, boosts our chances of success and profitability, all while ensuring optimal results for our clients."
Comprehensive Support for Franchisees
Grasons provides a comprehensive support system for new franchise owners that encompasses in-depth training, proprietary marketing, national branding, and ongoing operational guidance. Their proprietary estimating and inventory software, centralized marketing support, and compliance resources enable franchisees to scale their businesses quickly, allowing them to focus on client satisfaction.
The Future of Community-Oriented Entrepreneurship
Individuals who are intrigued by the prospect of owning a service-driven and community-oriented business can further explore Grasons at
www.grasons.com. With its unique franchise model that harnesses multiple revenue streams, Grasons not only promises independence for its franchisees but also fosters lasting connections within local communities.
In a time where financial independence is more valued than ever, Grasons stands out as a beacon for aspiring entrepreneurs ready to embark on their business journey, providing them with the tools to succeed and contribute positively to their communities.