Pixi Beauty Launches Three New Shades of Their Innovative On-the-Glow Blush

Pixi Beauty Expands Their On-the-Glow Blush Lineup



In an era where beauty routines are becoming increasingly focused on skin health and simplicity, Pixi Beauty is excited to unveil three new shades of their beloved On-the-Glow Blush. Set to debut in January 2026, these shades, Mauve, Cassis, and Chantilly, are crafted to provide a natural glow while enhancing the wearer's own beauty with minimal effort.

A Response to Changing Beauty Trends


According to recent industry insights from Mintel, consumers are moving away from complex and heavy makeup routines in favor of multi-use products that create a fresh and vibrant look without overwhelming the skin. As this trend continues to rise, Pixi Beauty is in sync with customer preferences by expanding their versatile blush offerings.

Petra Strand, the founder of Pixi Beauty, has spent her career sharing the transformative power of makeup. "There’s a certain magic that happens when someone leaves feeling more alive, more themselves," she explains. This philosophy drives the creation of On-the-Glow Blush, which emphasizes intuitive and user-friendly application.

Meet the New Shades


The newly introduced shades promise to complement a variety of skin tones and work well across multiple facets of the makeup routine. Each shade is designed not just as a beauty product, but as part of a holistic approach to self-care. The new shades include:

  • - Mauve: A soft rosy-mauve that adds subtle definition without being overpowering.
  • - Cassis: A berry-toned blush offering a refreshing and confident flush on the cheeks.
  • - Chantilly: A light, luminous hue crafted to brighten and enhance the natural glow of the skin.

These new arrivals not only refresh the existing lineup but also stay true to the original formula that Pixi enthusiasts love. Combined, they can be used on cheeks, lips, and eyes for a streamlined beauty experience.

The Benefits of Gel-Cream Formulations


One standout feature of the On-the-Glow Blush line is its gel-cream formula, a popular choice due to its natural finish. This innovative texture allows the blush to seamlessly melt into the skin, resembling a naturally warmed complexion rather than sitting on top. Pixi's creamy balm stick provides:

  • - A texture that mimics second skin for a seamless appearance.
  • - A multi-use function for cheeks, lips, and eyes, accommodating diverse makeup applications.
  • - Buildable coverage that allows users to choose between sheer or more vibrant looks.

Skin-Loving Ingredients


Pixi Beauty prioritizes skin health, incorporating a selection of nourishing ingredients into their blush formulas. Key components include:
  • - Ginseng, known for its energizing properties, enhancing skin vitality.
  • - Aloe Vera, which provides soothing hydration, making the blush comfortable to wear.
  • - Various fruit extracts, included for their skin-supporting benefits and overall comfort.

With the introduction of the new shades, Pixi aims to empower individuals to express themselves effortlessly through makeup. On-the-Glow Blush will be available for purchase on PixiBeauty.com and at select retailers starting January 2026. As busy lives demand practical solutions, these blushes represent a perfect blend of beauty, ease, and self-expression for makeup lovers everywhere.

In a world filled with overwhelming choices and complex beauty products, Pixi Beauty stands out as a beacon of simplicity, ensuring that everyone can find joy in their beauty routine without sacrificing quality or effectiveness.

Topics Consumer Products & Retail)

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