#Japan #Tokyo #Mom's Touch #Sai Jr. Burger #Cheese-in-Chicken

Mom's Touch Expands Snack Offerings with New Products

Mom's Touch, a prominent player in the Korean fast-food market known for being the number one burger and chicken franchise, is set to launch exciting new snack items on January 16, 2026. These include the "Sai Jr. Burger" and "Cheese-in-Chicken Sticks," perfect for those in between meal cravings, catering to the growing trend for light snacks among consumers.

In Japan's evolving dining landscape, where consumers are increasingly looking for quick, light snacking options between meals, Mom's Touch is responding with its innovative new product line. The company recognizes a shift in patronage towards smaller, easily enjoyed meal options that don’t compromise on taste or satisfaction.

The Sai Jr. Burger

The star of the show is the "Sai Jr. Burger." This petite delight features a crunchy chicken fillet as its main attraction, combined thoughtfully with a patty, lettuce, pickles, and a selection of sauces that offer a delicious balance. With options like crispy chicken paired with rich teriyaki sauce or the exquisite Aurora sauce, this burger promises a delightful experience with every bite. Its compact size makes it easy to handle with one hand, making it an appealing choice not just for existing fans of Mom's Touch, but also for first-time visitors seeking something light yet satisfying.

Cheese-in-Chicken Sticks

In addition to the burger, the menu introduces the "Cheese-in-Chicken Sticks." These crispy treats encase succulent chicken alongside abundant mozzarella cheese that oozes out upon breaking the stick. Not only do they provide the mouth-watering flavor of chicken, but they also offer the creamy richness of melted cheese, appealing to snacking enthusiasts everywhere. This playful yet substantial option allows customers to graze at their convenience, making it a worthy addition to any meal or snack time.

Product Details

• - Sai Jr. Burger (Teriyaki Flavor)

- Launch Date: January 16, 2026
- Price: Single item 390 yen, Drink combo 500 yen (tax included)
- Availability: Shimokitazawa Store, Aki-Tsu Station Store, BLiX Chigasaki Store

• - Sai Jr. Burger (Aurora Flavor)

- Launch Date: January 16, 2026
- Price: Single item 390 yen, Drink combo 500 yen (tax included)
- Availability: Shimokitazawa Store, Aki-Tsu Station Store, BLiX Chigasaki Store

• - Cheese-in-Chicken Sticks

- Launch Date: January 16, 2026
- Price: Starting from 400 yen (tax included), varies by store
- Availability: All locations

Note: Available except during morning hours and subject to change without notice. Other campaigns and coupons may not apply. Additional charges may apply for beverage upgrades.

Launch Campaign

To celebrate this exciting launch, for two weeks only starting January 16, 2026, Mom's Touch will offer a special promotional price for the "Sai Jr. Burger + Drink combo" at just 500 yen. This campaign aims to encourage even more customers to enjoy a taste of Mom's Touch during their snack times.

About Mom's Touch

With 1,480 locations in South Korea as of January 2026, Mom’s Touch has built a reputation for providing high-quality burger and chicken offerings at reasonable prices. Emphasizing fresh ingredients and meticulous preparation, the brand focuses on delivering best in class value for everyday dining experiences. Our signature hand-made processes include marinating chicken with unique spices and preparing batters in-house for uncompromising flavors.

By launching these new snack options, Mom’s Touch strives to lower the threshold for new customers to experience our brand, enhancing their motivation to visit us during snack times. We aspire not just to be a choice for hearty meals, but also the go-to brand for light bites that fit seamlessly into the daily routines of our customers.