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Hyundai Motor Group's Remarkable Safety Achievements in 2025 IIHS Awards

On December 23, 2025, Hyundai Motor Group announced a significant triumph by securing a total of 21 prestigious awards from the Insurance Institute for Highway Safety (IIHS), encompassing both the Top Safety Pick (TSP) and Top Safety Pick+ (TSP+) categories. This remarkable accomplishment not only highlights the company's dedication to vehicle safety but also solidifies its position as a leader in the automotive industry for the second consecutive year.

Within the 2025 awards, Hyundai Motor Company led the way, achieving an impressive total of 10 TSP and TSP+ ratings across its vehicle lineup. Notably, the Genesis brand earned six awards, while Kia added five to its accolades. This distinguished performance underscores the Group's ongoing commitment to enhancing safety technologies and meeting stringent evaluation criteria set forth by the IIHS.

Notable Achievements

Among the accolades received, 18 models achieved the prestigious TSP+ designation, indicating a remarkable year-on-year advancement from the previous year's total of 12 TSP+ ratings. This year's success is particularly commendable given the IIHS's updated and more rigorous testing standards, reflecting an industry trend towards heightened safety measures. The Group's flagship electric SUVs, including the all-new 2026 Hyundai IONIQ 9 and the 2025-26 Kia EV9, demonstrated exceptional safety performance, earning top 'good' ratings across all applicable crashworthiness and crash-avoidance tests.

The properties evaluated by the IIHS range from front impact assessments to advanced safety technologies. Hyundai's continued innovation in these areas exemplifies its strategy of placing vehicle safety at the forefront of automotive development. With a focus on cutting-edge technologies and robust structural designs, the Group is making strides not only to comply with but also to excel in safety expectations set forth by the industry.

Breakdown of Awards by Brand

• - Hyundai Motor Company: 8 TSP+ ratings and 2 TSP ratings
• - Genesis: 5 TSP+ ratings and 1 TSP rating
• - Kia: 5 TSP+ ratings

This distribution of excellence underscores the shared commitment across all brands under the Hyundai Motor Group umbrella to prioritize safety and innovation as core aspects of their business philosophies.

Looking forward, Hyundai Motor Group aims to build upon this momentum by continually evolving its vehicle safety measures and technologies, investing in research and development that taps into the latest advancements in automotive engineering. As the demand for safer, more reliable vehicles grows, the Group remains steadfast in its mission to protect drivers and passengers alike through unparalleled safety standards.

In conclusion, Hyundai Motor Group’s remarkable achievements in the 2025 IIHS Top Safety Awards not only enrich its reputation but also contribute to reassuring consumers worldwide about the safety and reliability of its vehicles. With ongoing innovations and a steadfast commitment to excellence, Hyundai stands poised to lead the charge in automotive safety long into the future.

Find out more about Hyundai Motor Group’s extensive lineup of award-winning vehicles and their safety features at Hyundai Motor Group or visit the Kia Global Media Center.