Experience the Ultimate Fluffy Extravaganza at MINISO's Disney Stitch Pop-Up in the U.S.

MINISO's Fluffy Pop-Up Party Celebrating Disney's Stitch

Get ready for a fluffy adventure as MINISO brings the magic of Disney right to your fingertips! This unique, first-of-its-kind pop-up event, celebrating none other than the lovable blue alien himself, Stitch, has landed in the U.S. From April 12 to May 4, 2025, Stitch enthusiasts can immerse themselves in a world designed around this iconic character at the American Dream Mall in New York and Los Cerritos Center in California.

A Stitch-Themed Wonderland

Upon entering the pop-up, visitors will be greeted by Stitch's signature blue hue adorning the space, making it a perfect paradise for pictures and playful fun. With a lineup of around 200 exclusive products showcasing this popular character, there's something here for every Stitch fan. Most items in the collection are affordably priced between $2 to $20, ensuring everyone can bring home memories from this fluffy extravaganza!

Among the must-have items are the irresistibly huggable vinyl plush blind boxes, which have quickly become the highlights of the event. But the offerings don't stop there—fans can explore an extensive range of Stitch-themed merchandise, such as plush keychains, bubble cameras, nightlights, wireless speakers, and keyboards. Whether you’re in search of toys, gadgets, or home accessories, the pop-up has something delightful in store for everyone.

Celebrating with Stitch

To kick off this fluffy celebration, MINISO hosted an electrifying launch event on April 12. Over 400 fortunate guests donned Stitch-themed outfits and transformed the American Dream Mall into a sea of vibrant blue. The excitement was palpable as fans dressed up and celebrated their beloved character, and within mere hours, all 2,000 limited-edition vinyl blind boxes sold out at both the American Dream and Los Cerritos pop-up locations.

MINISO crafted this special experience not just to engage American fans but as part of its broader Super IP strategy. This initiative signifies MINISO's commitment to collaborating with renowned brands, creating innovative and playful products that resonate with a global audience. With a highly anticipated live-action film of Lilo & Stitch set to hit theaters on May 23, 2025, the lovable alien is making waves once more, and MINISO is riding this wave with a thrilling event.

A Global Appeal

But the fun doesn't end here in the U.S.! MINISO has plans to extend this heartwarming Stitch experience globally, bringing the cheerful vibe of the pop-up to countries including China, Australia, Indonesia, Singapore, and Canada in 2025. Each pop-up promises to be filled with surprises and engage Stitch fans from around the world in a celebration of creativity, comfort, and all things fluffy.

Stitch is waiting for you at this extraordinary pop-up party, so don't miss your chance to dive into a fluffy paradise full of joy and laughter! Join MINISO and reconnect with this beloved character as you create cherished memories with friends and family. The adventure holds countless surprises, and who knows, you might even spot Stitch himself!

About MINISO

MINISO Group is a global lifestyle brand dedicated to bringing affordable yet quality products that appeal to a wide demographic. With an extensive range of goods, MINISO has become recognizable across the globe since opening its first store in China in 2013. The brand strives to create an engaging shopping experience that feels like a treasure hunt, ensuring that customers walk away with delightful surprises and a smile. As they continue to expand their store network, events like the Disney Stitch pop-up will undoubtedly keep fans excited and engaged about what MINISO has to offer next.